Audiocassettes Strike Back According to the British newspaper The Guardian, sales of audio cassettes in the country began to grow since 2017. In 2018, they grew by 125% compared to 2017. These are no less than 50,000 licensed albums. Despite the fact that in 2017, 22011 licensed audio cassettes were sold in Britain. In the first half of 2020, 65,000 cassettes were sold in the UK, close to 80,000 by the end of the year. Albums of pop-rock band 5 Seconds Of Summer, Lady Gaga, indie pop The 1975, singers Selena Gomez and Dua Lipa sold the largest circulations on tape in 2020. Against the background of sales growth, a crisis in the production of audio cassettes arose in the world. Since in 2019 there was only one tape production plant on the planet. National Audio Company, has ordered 50 thousand tons of raw materials to resume production after the reconstruction of the plant. In 2016, cassette sales grew 74% in the United States, according to Nielsen. And in 2018, sales of audio cassettes in the country grew by 23%. Also in 2020, vinyl record sales in the United States exceeded CD-ROM sales. Against the backdrop of the crisis of the idea of a "smartphone ghetto", many people are returning to the values of a simple life. When a person contacts the physical world not through the "smartphone" prosthesis, but through his own actions. Normalcy returns. Not right away, no. But the world will gradually return to normal and abandon the "smartphone ghetto" in favor of real life. And everyone who reads these lines should help people with this. We have to teach them how to live outside the "smartphone ghetto". Because three generations of people have grown up who do not know what a simple life is. Vinyls records, BBSs, Gopher, audiotapes are just the beginning of the path back to normality. Undoubtedly a world without neuromarketing and social media obsessions available will be returned.