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       Join the Porsche Ride: Brazil
        
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       # Join the Porsche Ride: Brazil
        
       08/05/2024
        
       The global Join the Porsche Ride sustainability initiative aims to
       create better education opportunities in Brazil.
        
       The sixth stage of the Join the Porsche Ride scheme centred around Sao
       Paulo, Brazil. Here, in November 2023, under the motto 'We empower
       people', Porsche AG, together with Porsche Brazil and Audi Brazil,
       announced the application phase of a new initiative to introduce young
       people to training positions.
        
       ### Equal distribution in terms of gender
        
       The first class of the programme has now officially begun, with 15
       students being selected from more than 400 applications. The offer is
       aimed at young people who mostly come from poorer backgrounds and the
       intention is to reduce the all-too-prevalent educational inequality.
       When selecting participants, extra care was taken to ensure equal
       distribution in terms of gender in order to encourage women into the
       automotive sector.
        
       Join the Porsche Ride in Brazil
        
       The content of the programme is taught by the Projeto Pescar
       foundation and by employees from both brands who volunteer to take
       part. By the end of the year, the young people who participate should
       be professionally and personally prepared for subsequent further
       training, which can be completed in the PAVE programme (Porsche
       Aftersales Vocational Education) or in the dealer network of one of
       the two brands. PAVE is committed to educating skilled workers on a
       global scale.
        
       The families of the 15 selected students attended an opening event
       alongside representatives from the two brands. This culminated in a
       round table discussion featuring mentors who shared their professional
       experiences and emphasised the importance of education in building a
       career.
        
       Another training course is due to start in 2025.
        
       ## About Join the Porsche Ride
        
       Porsche set up the Join the Porsche Ride initiative to achieve a range
       of goals across five continents. In the course of this, the company
       wants to assume a level of social responsibility and set up
       educational and support programmes that align with the needs of the
       different locations. A Taycan accompanies the projects and acts as an
       ambassador and driving force. The aim of the initiative is to promote
       environmental protection, to improve working and living conditions and
       to strengthen community values at the various stops. The first Join
       the Porsche Ride destination was the Porsche location in Leipzig, in
       2022. This was followed by stopovers in Switzerland, France, South
       Africa and China before the Taycan __ arrived in Brazil in November
       2023. Join the Porsche Ride is also planning more stops in the future.
        
        
        
        
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