[HN Gopher] Show HN: I built an After Effects for dummies
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       Show HN: I built an After Effects for dummies
        
       Author : michaelaubry
       Score  : 162 points
       Date   : 2020-08-04 20:52 UTC (2 hours ago)
        
 (HTM) web link (storycreatorapp.com)
 (TXT) w3m dump (storycreatorapp.com)
        
       | saadshamim wrote:
       | out of technical curiosity, how do you render the video? is the
       | whole thing like a canvas element?
        
         | michaelaubry wrote:
         | Combination of several rendering techniques.
         | 
         | The idea is as long as you have all the information the user
         | wants in in each layer. Then you can do a lot of things with
         | this understanding.
         | 
         | The major pieces of information you need to collect while
         | working on a 2D plane are these.
         | 
         | - The x,y coords - The width and height - A path to the asset -
         | additional properties like colors and opacity
         | 
         | From having this critical information stored nicely means you
         | can email it to a graphic designer and have them decode it and
         | follow the "map".
         | 
         | You can send it to a client side process and have it interpret
         | the information.
         | 
         | You can send it to a server and have it interpret the
         | information.
         | 
         | You can do a one shot kill and build a system that pieces them
         | together using one approach.
         | 
         | You can send each layer to a different process. You can create
         | a specialized technique for each layer type.
         | 
         | The key is collecting the information. The actual rendering can
         | be done in many ways. FFMPEG, canvas, screen shots, send it to
         | a human lol. Using OS commands, etc.
        
       | bitcoinmoney wrote:
       | Awesome product. Seems like I could use this.
        
       | boothead wrote:
       | Whoa, very cool!
        
       | davjhan wrote:
       | This is insane. The home page is super clear and the product
       | itself is very slick to use. Good job on defining the right
       | vision on the product and prioritizing the exact set of features
       | to launch with to solve the specific niche problem space
       | (podcast/video promotors on instagram). You seem to have a good
       | handle on feature creep.
        
         | michaelaubry wrote:
         | I love it. It's funny because I think I spent way too much time
         | on this relative to the advice I was getting.
         | 
         | If I didn't have great people in my life then I would be stuck
         | on a never ending feature rabbit hole.
         | 
         | When I start my next company I plan to have more balance
         | between MVP, user interviews, pre sales, business metrics,
         | market research, etc.
         | 
         | This venture was purely intuition and a major desire to build
         | this :)
         | 
         | The great thing is I love building this product.
        
       | miguelmota wrote:
       | Awesome demo! It's really intuitive to use.
        
       | lefrenchy wrote:
       | This is an awesome looking product, I think it will really take
       | off for small shops that want to be able to quickly put out
       | content. Nice work, wishing you the very best!
        
       | [deleted]
        
       | Kye wrote:
       | Mowgli is a very good dog.
        
         | michaelaubry wrote:
         | He's the best.
        
       | yarone wrote:
       | I am a big fan of Wave Video Maker which looks similar, at a
       | glance. I will take a look at this. Congrats and good luck.
        
       | bgdam wrote:
       | Dude this is fantastic. Also you really need to charge more.
       | Start by doubling the prices for all the plans. It's easily worth
       | it and people will pay.
        
       | alecfreud wrote:
       | great, here come more Gary V style videos...
       | 
       | kidding aside, this is awesome. excellent work.
        
       | [deleted]
        
       | maximevoisin11 wrote:
       | Amazing ! Can you make it collaborative ? If yes, then you have a
       | "Figma for video editing" : you made After Effects online and
       | collaborative. Huge ! (and then I'd want to invest ;) )
        
         | michaelaubry wrote:
         | Yes and I know exactly how to do it.
         | 
         | - is it a part of my vision: yes - does it get me excited: HELL
         | YES - do I understand if there is a need in the market: no - do
         | I currently have the resources to build it: no
         | 
         | I'd like to first secure some runway. I've been bleeding out
         | for awhile.
         | 
         | Second, I would like to talk to users and if this is a serious
         | problem worth solving and not just something that is cool. Then
         | I am all for it ready to hit it hard.
         | 
         | Some things that get me pumped for the future.
         | 
         | - realtime collaboration - simple keyframe animations - vast
         | library of templates - guided/interactive video creation - API
         | for other developers and organizations to create video
        
           | maximevoisin11 wrote:
           | Love it.
           | 
           | Happy to make intros in the YTber community if they sound
           | like an interesting persona to talk to.
        
       | nishanth_v wrote:
       | In the pricing section I see there's a limit on videos. Is this a
       | monthly limit or total limit. For example, free tier says 5
       | videos, is that 5 per month?
        
         | michaelaubry wrote:
         | This is per month.
         | 
         | I am still experimenting with the pricing and do have paying
         | customers.
         | 
         | I find the average user needs anywhere between 5 videos a month
         | to 10. These are serious users who are consistent with their
         | posting and are making a return.
         | 
         | Those who are learning and new to the content game can get a
         | few videos rendered per month to see if it's for them.
         | 
         | Agencies are a different persona though and they would most
         | likely need more than 10.
        
       | txu wrote:
       | Super impressive work since I first saw it on IndieHackers.
       | Congrats!
        
       | michaelaubry wrote:
       | I quit my job over a year ago. Been bootstrapped on savings. I
       | picked up a gig last year and only made $30K in 2019.
       | 
       | Hoping my efforts pay off.
        
         | rememberlenny wrote:
         | I signed up. This is immediately useful and totally worth the
         | cost. Loving the easy video captioning.
        
           | michaelaubry wrote:
           | Hell yeah!!
        
         | xenospn wrote:
         | Looks awesome! BTW, the 'About' page has a missing image (I'm
         | assuming it's you).
        
           | michaelaubry wrote:
           | I think there is an issue on mobile. Should work on desktop.
           | I think the CSS doesnt have a height set or something.
        
         | [deleted]
        
         | dceddia wrote:
         | Nice job! It looks like a ton of effort. What's the tech stack
         | for something like this? All homegrown? I've wanted to mess
         | around with screencast editing but programmatic video stuff in
         | general seems daunting.
        
       | jamalx31 wrote:
       | Honestly, one of the best products I've seen this year.
        
         | Wistar wrote:
         | And probably the most complimentary HN comment section I have
         | ever seen.
        
       | kanobo wrote:
       | I was excited to see at least some AE features in the browser or
       | more-than-beginner type editing -- but it's more akin to iMovie
       | or a basic templated editor? Impressive nevertheless for one
       | person to bootstrap, congrats.
        
         | michaelaubry wrote:
         | Fair enough.
         | 
         | I needed to get an MVP out and start figuring out ways to make
         | money before I completely go into debt.
         | 
         | My goals for the future are to give more customization to the
         | motion graphics and to feature some of the core elements a
         | professional in hurry will need. Nothing too complex but just
         | right.
         | 
         | You can also think of it being a mix with other types of video
         | editing tools. I do plan to roll out keyframe animations when I
         | get some cashflow. I am excited for that.
        
       | epberry wrote:
       | I think the focus on speed and bundled content is important.
       | These are the two biggest weaknesses of After Effects today imo.
        
         | michaelaubry wrote:
         | Yes bundled content is a big pain point of mine. My biggest
         | pain points with After Effects.
         | 
         | 1. When I want to create a creative video I typically look on
         | Envato for inspiration. Then I pay $30 to Envato on top of the
         | $270 a year for After Effects. Then I have to learn how to
         | install the template or asset. I wanted a marketplace and
         | library integrated with the tool.
         | 
         | 2. I also want the After Effects experience to be like Figma ,
         | Canva, or Sketch for making videos quickly. I don't want to
         | fiddle with too many knobs and counter intuitive tools. While
         | they are powerful and After Effects will always be GOAT. Its
         | too much sometimes, especially in a world of speed and
         | iteration.
        
           | mmerlin wrote:
           | For the four letter acronym clueless (FLAC? ;) like me...
           | 
           | GOAT = greatest of all time
           | 
           | https://www.acronymfinder.com/Greatest-of-All-Time-(LL-
           | Cool-...
        
       | batt4good wrote:
       | What kind of stack did you use for this awesome project?! I've
       | never really known how to get started with an app like this
       | outside of wrapping a bunch of functions around ffmpeg.
        
       | arvidkahl wrote:
       | This is an extremely impressive product. Signed up a couple weeks
       | ago, it's spectacular.
        
         | michaelaubry wrote:
         | Hell yes. You're a smart man.
        
       | splatzone wrote:
       | This is so cool! Some specific thoughts
       | 
       | - My finger slipped and it wheecht me out of the editor before
       | I'd finished editing the video - maybe it could prompt me to
       | confirm if I want to leave the editor/save my work if I've made
       | changes?
       | 
       | - Is it possible to disable the browser right click/context menu
       | on the timeline? I expected to get some additional options but
       | got the browser context menu instead
       | 
       | So cool! Well done
        
       | jacobwsmith wrote:
       | Fantastic landing page - I feel like I got a quick understanding
       | of what the offering was and how it could help me.
        
         | michaelaubry wrote:
         | Nice. That's good. I feel like I can continue to improve.
         | 
         | Things I am focused on are making it easy to find the type of
         | content the user wants to create and sending the user down the
         | path to success in the least amount of steps possible.
         | 
         | I think the messaging is always a work in progress. I am glad
         | it makes sense and is clear.
         | 
         | Who do you think this tool is for?
        
       | aldanor wrote:
       | Looks pretty awesome.
       | 
       | Minor nit: hitting backspace to delete a clip (pretty common in
       | editing apps) forces the browser to go back.
       | 
       | You might also want to catch other types 'leave page' events and
       | ask for confirmation so that the user doesn't lose their work
       | accidentally.
        
         | michaelaubry wrote:
         | Thanks for catching that. Hot keys have been a pain. I also
         | found an issue with copy pasting inside text boxes.
         | 
         | I promised myself and my startup friends I wouldn't touch code
         | until I handled doing marketing and sales.
         | 
         | It's on the backlog now, thanks for letting me know. This
         | feedback goes along way :)
        
           | stopachka wrote:
           | Mousetrap is the best shortcut library I've used, and can
           | help you do this well, catching a bunch of edge cases
        
       | thrownaway954 wrote:
       | THAT... IS... AWESOME....
       | 
       | dude you really out did yourself. usually i criticize people
       | because their product homepage doesn't tell nor show anything
       | about their product so i'm confused about what it does and how to
       | use it.
       | 
       | YOU... DID.. IT... PERFECTLY
       | 
       | your homepage not only tells me exactly what this does, but shows
       | me to the point where i'm excited to use it. good on you. others
       | should learn from you.
       | 
       | my one thing that i noticed (and this could be a revenue
       | generator for you) is the lack of templates currently. the more
       | templates you have for us noob video editors, the better. not
       | only that, but allowing the community to contribute and/or sell
       | their template would be a HUGE win for you.
        
         | jamalx31 wrote:
         | 100% his landing page feels like a breath of fresh air
         | comparing to other landing pages mess
        
           | michaelaubry wrote:
           | Thank you :)
        
         | michaelaubry wrote:
         | This means a lot. I have spent some time getting it down. A lot
         | of blood, sweat, and tears haha.
         | 
         | I agree with the templates. I am trying to allocate my time
         | wisely and I think expanding that will be major.
         | 
         | I am drawing up a way to make it even easier for people to
         | create amazing videos.
         | 
         | When you click "add new video" I plan to make it interactive
         | and guide you along every step.
         | 
         | Your options will be
         | 
         | Do you want to create a video
         | 
         | - from scratch - from a template - for your podcast - for your
         | product - for your brand
         | 
         | Based on the selection I will walk the user through an simple
         | experience. Have them upload their assets, select a vibe, enter
         | some information, etc. Then generate the video data and put it
         | on the timeline.
         | 
         | I am doing sales, customer support, engineering, and design. So
         | once I can get some runway I will be able to roll it out.
         | 
         | To be honest I hate sales and marketing. I just want to build,
         | and if I can get to ramen profit. Then I can pay people to do
         | what I hate.
        
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       (page generated 2020-08-04 23:00 UTC)