[HN Gopher] Using computer vision to help win $1M in Mountain De... ___________________________________________________________________ Using computer vision to help win $1M in Mountain Dew's Super Bowl contest Author : rocauc Score : 120 points Date : 2021-02-08 16:52 UTC (6 hours ago) (HTM) web link (blog.roboflow.com) (TXT) w3m dump (blog.roboflow.com) | Exuma wrote: | It missed ones on license plate | yeldarb wrote: | Good catch; someone on YouTube called this out this morning and | we released an updated dataset (we had also missed the ones | attached to the wheels): https://public.roboflow.com/object- | detection/mountain-dew-co... | | Really hoping someone uses this to win the contest! | Someone wrote: | I would guess the best strategy for this is to simply make an | educated guess, soon. | | There likely will be way more competitors (at least a hundred | thousand, I would guess) than possible halfway decent guesses | (maybe a few thousand?), and it's first past the post, so having | the correct answer isn't enough; you have to beat the other | correct answers. | dang wrote: | When I was 8 I won a 72 pound pumpkin by randomly guessing "72" | in a "guess how much this pumpkin weighs" contest. I vaguely | remember eating pumpkin things for a long time thereafter. Not | sure how my mother felt about it. | haecceity wrote: | Well if you've already annotated all the bottles in the video | then why do you need to train a model to do it? | blantonl wrote: | to catch the ones that were invariably missed due to optical | illusions etc. | shmageggy wrote: | And un-count the ones that appear in more than one scene, as | mentioned in the article | ddalex wrote: | wouldn't it also count reflections, for example, which are | not real bottles to be counted ? | cbo100 wrote: | That's where I think they are going to use their discretion | to "pick" the winner, despite somebody else having been | just as correct. | | For instance, they say the one he is holding in one scene | isn't counted again in a later scene. | | What about the reflection in his sunglasses? Is that 1 or 2 | (or 3 if you count the source of the reflection wherever | that is). | bikezen wrote: | Rules specifically say reflections are counted, even | calling out an example of reflections in sunglasses would | count as additional bottles. | klmadfejno wrote: | I thought this was the best ad of the superbowl. Probably the | only one I actually remember. I've heard a lot of people say the | commercials have gotten worse over time, but I think it's | actually just that we hate commercials a lot more than we used | to. | | One thing I really hate which is growing in superbowl commercial | ethos is the advent of meta commercials, and expanded cinematic | universe commercials. | | On the other hand, the superbowl is the only event I watch for an | entire year that has actual TV-style commercials anymore. | okprod wrote: | I liked the Edgar Scissorhands commercial the most, followed by | this one. The Reddit commercial was good, too. I thought most | of the commercials were pretty awful this year. | jamiek88 wrote: | There's no accounting for taste! I thought the scissor hands | one was cringe worthy ! Weird us humans. | ashtonkem wrote: | The paralympian swimmer ad made me tear up a little bit. | [deleted] | turtlebits wrote: | The title is missing a key word "help". The prize doesn't appear | to have been won yet- not sure if the original article changed | their title. | dang wrote: | Ok, we've put help in the title above. | rocauc wrote: | I was character limited - thank you | joering2 wrote: | Don't the rules of this content disqualify something like this? | surfacenexus wrote: | You even caught the bottles reflected in the sunglasses, | incredible! | yeldarb wrote: | Totally; the model does a good job finding what you teach it to | find! | | On the flip side, someone in the YouTube comments mentioned | that we missed the ones on the wheels and license plates. So I | added them to the dataset this morning and kicked off another | train job. | meowster wrote: | Are those two seperate bottles being reflected once, or one | bottle being reflected twice? | beervirus wrote: | Good question. And do they count as separate bottles if the | un-reflected version is shown in a different frame? | alasdair_ wrote: | Alternate idea: create a bot to open new twitter accounts and | tweet ever increasing numbers until you win. | | EDIT: Bonus points if you use another bot to exclude all guesses | that have already been submitted by others. | mulmen wrote: | This was my first thought. | | Also, I didn't read the fine print but do you even need to | create a new Twitter account? Do the rules say one guess per | customer? All I see is "Tweet us the correct number." | oplav wrote: | Here's the fine print. One account per participant. | | > NO PURCH. NEC. Begins when Sponsor Tweets this commercial | on Sponsor's timeline at https://Twitter.com/MountainDew (no | earlier than 2/7/21) and ends when a verifiable entrant | Tweets the correct number of Mtn Dew Major Melon bottles, | regular or Zero Sugar, (including 3D, drawn, neon, metallic & | any color) that appear in this commercial or 3/31/21, | whichever comes first. Limit one Twitter account allowed per | participant. Winner must be verified. Subject to complete | Official Rules, at lifechangingDEW.com. Open to legal res of | 50 US/DC, 18+ (19+ in NE&AL). Potential winner subject to | background check per Official Rules. Void where prohibited. | To Enter, visit Twitter.com/MountainDew. Sponsor: Pepsi-Cola | Company, 1111 Westchester Avenue, White Plains, New York, NY | 10604. The NFL Entities have not offered or sponsored this | promotion in any way. | schoen wrote: | Maybe you could put together a syndicate of 1,000 people | who coordinate to tweet increasing numbers over a short | timeframe based on a rough estimate, and then split the | prize? (Of course, that would be pretty logistically | complicated, including the timing and getting all the | people to trust each other.) | mulmen wrote: | Known in game theory circles as Cena Equilibrium. | google234123 wrote: | I'm 99% sure there will be some human input on the final | selection. Probably will be biased towards an account that's | active and a little popular. | mulmen wrote: | Yeah I was imagining some kind of Pepsi Point Harrier Jet | loophole. | zamadatix wrote: | > Also, I didn't read the fine print but... | | It's disqualified in the fine print. | mulmen wrote: | "The large print giveth and the small print taketh away." | markdown wrote: | "Always read the fine print, but don't bother with the | EULA" - Rudy Giuliani | WalterBright wrote: | The reason for that fine print is: | | http://hoaxes.org/archive/permalink/the_caltech_sweepstakes | _... | cortesoft wrote: | You would be disqualified for using more than one account. | postalrat wrote: | Only if you get caught. | dawnerd wrote: | Says they'll do a background check. For a million bucks you | bet they'll figure it out. | skanga wrote: | Not familiar with Roboflow. Is it something like OpenCV as a | service? | rocauc wrote: | We make developer tools for computer vision so engineers can | create models without being machine learning experts: collect | data, organize images, annotate, train, deploy, and improve. | fxtentacle wrote: | That is a very bad pitch. I'm doing computer vision all day | long but I still don't know what service you offer and/or if | it might help me. | chrischen wrote: | I'd imagine if it's targeted at non ML experts then it | wouldn't be of much help to you, | skanga wrote: | It should still be UNDERSTANDABLE to ML experts even if | they are not the target customer. | | IMO Making your pitch non-understandable is just a bad | idea ... | ksm1717 wrote: | Founder responds by chance to comment on random third party | thread with a quick explanation. | | You: "very bad pitch" | | Wouldn't life be great if every comment was an ad? | meibo wrote: | Maybe that's your experience because you're into the | matter, for me, judging from the screenshots and | explanation, it seems like Scratch-like/no-code CV which | seems pretty cool. | fxtentacle wrote: | I was referring purely to the text pitch here on HN. | rocauc wrote: | Ah, yeah, that one liner resonates with teams | establishing their vision infra. Teams build production | vision models in the span of an afternoon with better | tools, e.g. one dev built this Mountain Dew bottle model | during Super Bowl half time. | | Some ML engineers find value in things like automated | annotation, testing model architectures | (models.roboflow.com), and having one-click deploy for | custom object detection APIs. Think of it like replacing | all the one-off scripts so you can focus on your domain- | specific problems instead of reinventing the wheel on | vision infrastructure. | WalterBright wrote: | This is a modern version of the 1975 Caltech Sweepstakes caper. I | think that was the first use of a computer to enter a | sweepstakes. | | http://hoaxes.org/archive/permalink/the_caltech_sweepstakes_... | randompwd wrote: | Their annotation methodology is flawed: | | From the rules: > Correct Bottle Count will include bottles shown | from the cap/top of the bottle to the bottom of Mountain Dew | label | | Also, I'm pretty sure it thinks John Cena's right ear is a bottle | -\\_(tsu)_/- | kawfey wrote: | Another trick would be to take the average (excluding outliers) | of as many guesses as possible since they're all on twitter. The | Wisdom of the Crowd should get very close. | | https://en.wikipedia.org/wiki/Wisdom_of_the_crowd | Exuma wrote: | It seems that would be weighted however towards a too-low count | of bottles ___________________________________________________________________ (page generated 2021-02-08 23:00 UTC)