[HN Gopher] Samsung to jump into laptop processor market with Ex...
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       Samsung to jump into laptop processor market with Exynos chip in H2
        
       Author : cbg0
       Score  : 110 points
       Date   : 2021-05-10 20:26 UTC (2 hours ago)
        
 (HTM) web link (www.kedglobal.com)
 (TXT) w3m dump (www.kedglobal.com)
        
       | AdmiralAsshat wrote:
       | What, their chips aren't good enough for their own phones, but
       | they think they're good enough for dedicated laptops?
        
         | wmf wrote:
         | The previous N generations of Exynos weren't good but _this
         | time_ will be different. Because AMD is magic sauce or
         | something.
        
         | 3836293648 wrote:
         | They _do_ use their own chips in their own phones. Just not in
         | every market
        
           | moooo99 wrote:
           | I think the original comment was referring to the initial
           | backlash Samsung received after putting inferior Exynos Chips
           | into non-US devices, that were significantly less performant
           | while drawing more power than the devices with the Qualcomm
           | counterpart.
        
           | ripdog wrote:
           | The latest exynos chip replaced Samsung's custom CPU designs
           | with stock ARM ones, presumably because exynos variants of
           | the S20 lagged far behind the snapdragon variants in
           | performance and battery life.
        
         | willtim wrote:
         | They ditched their own inferior custom core design and now use
         | ARM Cortex X1.
        
         | twobitshifter wrote:
         | They already run a Samsung desktop called "Dex" on their
         | phones.
        
           | nullify88 wrote:
           | They also had Linux on Dex which was a full Linux desktop
           | environment. Unfortunately it never left beta and was killed
           | off.
        
             | wvenable wrote:
             | I think ultimately they couldn't make it compatible with
             | Android 10 and that lead to its demise.
        
         | kube-system wrote:
         | Yeah, this phone: https://browser.geekbench.com/v5/cpu/7821516
         | 
         | Probably has plenty more power than this laptop:
         | https://browser.geekbench.com/v5/cpu/7185745
        
       | bilal4hmed wrote:
       | I have a Samsung Chromebook with a Rokchip ARM processor. Its 3
       | years old and is still blazing fast, with multiple tabs open,
       | video conferencing etc with amazing battery life. Would be nice
       | to see what they can do with their own chips.
        
         | megous wrote:
         | I wouldn't call RK3399 blazing fast, but it's quite usable.
        
           | wffurr wrote:
           | The GPU in that chip is so slow it can't fill the screen with
           | a solid color at 60 Hz.
        
           | bilal4hmed wrote:
           | True, for me it I should have put in bold that for a 3 year
           | old device its fast. Based on what I do with it as described
           | above it does the job without having me to throw it against a
           | window since its slow
        
       | wodenokoto wrote:
       | will it run windows or what is their aim?
        
         | squiggleblaz wrote:
         | FTA: "If the product hits the market, Samsung would become the
         | first modern Windows laptop manufacturer to launch its own
         | processor that works as the brain in its machines."
         | 
         | That doesn't actually tell you what OS they're using, and it
         | could just be the journalist trying to indicate how Samsung is
         | the first at what Apple already did.
         | 
         | But Windows 10 does run on ARM as long as you're willing to use
         | "modern" apps only. I suppose this won't be a machine
         | developers will be excited by, as excited as some of us want to
         | be.
        
         | flatiron wrote:
         | Probably chromeos
        
         | AmVess wrote:
         | Likely Windows ARM. It should prove to be a stout upgrade to
         | the units MS currently uses in their ARM laptops.
        
       | reader_mode wrote:
       | I'm more interested in their new 360 laptops, those screens look
       | amazing and 11gen Intel CPUs are tolerable from what I've seen,
       | the iGPUs are decent enough to drive 5k monitor.
       | 
       | I would like an ARM option but I'm afraid nobody is getting close
       | to M1 soon, going on the rest of the ARM ecosystem track record
       | these will be considerably worse than X86. Unfortunately Apple
       | isn't big on providing choices or canibalizing iOS market where
       | they get a 30% cut of everything going on the device so I have to
       | hope companies like Samsung get it right.
        
         | walterbell wrote:
         | _> nobody is getting close to M1 soon_
         | 
         | Except the former M1 team that founded Nuvia, soon to ship
         | Qualcomm's laptop SoC.
        
           | reader_mode wrote:
           | >The first Qualcomm Snapdragon platforms to feature Qualcomm
           | Technologies' new internally designed CPUs are expected to
           | sample in the second half of 2022 and will be designed for
           | high-performance ultraportable laptops
           | 
           | So they will have enginering samples by the end of next year
           | ? When I said soon I sort of meant in the two year period, in
           | the long run Intel is likely to catch up on the process as
           | well - but devices shipping in the next 2 years will be
           | underperforming compared to Apple M processors.
        
       | ChuckMcM wrote:
       | Interesting, since this didn't happen after the Surface debut but
       | did happen after the Macbook debut. Of course the processors are
       | better now.
        
       | cbg0 wrote:
       | The real meat of the story:
       | 
       | > The new Exynos chip for laptops will use the graphics
       | processing unit (GPU) jointly developed with US semiconductor
       | company Advanced Micro Devices Inc. (AMD) to offer improved
       | graphical technology, according to the sources.
        
         | kevingadd wrote:
         | Hopefully this means ARM chips will finally have a good GPU
         | option that has high quality open drivers
        
           | rektide wrote:
           | It's kind of amazing that Nvidia is so widely reviled for
           | frustrating agonizing drivers filled with blobs, while ARM
           | has been around providing no help, no docs, no assistance, no
           | drivers, what-so-ever for over a decade. No one's been
           | thrilled, but basically doing nothing has been more effective
           | PR than doing a so-so job.
           | 
           | The situation has changed somewhat recently, but basically
           | only after the reverse engineering efforts succeeded & were
           | fully operational.
        
             | wmf wrote:
             | Android is a hellscape of proprietary drivers but desktop
             | Linux is basically down to one: Nvidia. It stands out more
             | because it's the last holdout.
        
               | not2b wrote:
               | Desktop Linux on ARM is in a similar situation to Nvidia,
               | with the proprietary Mali drivers from ARM vs the
               | incomplete reverse-engineered Panfrost / Lima open source
               | drivers.
        
             | qbasic_forever wrote:
             | ARM has plenty of docs, sources, etc. for its Mali GPU:
             | https://developer.arm.com/ip-products/graphics-and-
             | multimedi... Their GPU drivers are even distributed by
             | Debian: https://wiki.debian.org/MaliGraphics
             | 
             | You are probably conflating vendors like Broadcom who
             | license the ARM ISA and processor IP but add their own
             | (closed) GPU to SoCs they produce, like those used in the
             | Raspberry Pi.
             | 
             | Remember ARM is just a company that license and sell an ISA
             | and chip design. It's up to system integrators to turn
             | those designs into physical chips, and sadly we have seen
             | many of them don't value making their designs available to
             | open source, etc. The solution to this is to not support
             | those vendors, not to complain at ARM.
        
               | stefan_ wrote:
               | Mali is every bit as proprietary as Nvidia.
        
       | abrowne wrote:
       | Huawei as well, at least in China, and with a Linux OS:
       | 
       | > _Huawei launches a Linux laptop with an ARM-based Kirin 990
       | processor
       | 
       | > Now Huawei has launched its first laptop that doesn't feature
       | an Intel or AMD chip. The Huawei Qingyun L410 is powered by
       | Huwaei's own Kirin 990 processor, an ARM-based chip that was
       | initially developed for smartphones and tablets._
       | 
       | https://liliputing.com/2021/05/huawei-launches-a-linux-lapto...
        
         | toxik wrote:
         | Truly the year of desktop Linux is soon here!
        
           | tbihl wrote:
           | Always is.
        
             | earthscienceman wrote:
             | To be fair to linux, this time _could_ actually be
             | different with a market shift as big as this. The biggest
             | reason(s) Windows wins consistently is backwards
             | compatibility and a large suite of software /apps. Windows
             | for ARM kills these advantages. If ARM is the future, the
             | playing field is being leveled significantly.
        
               | dontblink wrote:
               | Gaming is the thing that locks a lot of us into Windows.
               | Direct3D really has allowed MS to keep the Desktop
               | Windows as a monopoly IMHO (in addition to what you have
               | said).
        
               | pjmlp wrote:
               | It helps that OpenGL is an API designed by committee,
               | where the amount of extensions means having to code
               | multiple paths anyway, depending on the card, driver and
               | OS.
               | 
               | Vulkan isn't any better, just the bare basic and then
               | extension loading fun.
               | 
               | Game developers tend to prefer proprietary APIs because
               | vendors actually care about the overall development
               | experience end to end, instead of expecting the community
               | to come up with something.
        
               | bri3d wrote:
               | Windows for ARM has mostly-working compatibility with x86
               | and x86-64 Windows apps. It's not as good as Rosetta 2 on
               | M1, but it's present and functional - so the app suite is
               | still an advantage.
        
           | fxtentacle wrote:
           | For that to happen, we'd need a company to invest into good
           | UI/UX. As long as I have to DuckDuck to find the button for
           | creating a new folder in Nautilus ... desktop Linux will
           | remain a niche.
        
             | hnlmorg wrote:
             | There's plenty of good UI/UX outside of GNOME. Personally I
             | find the UI/UX in KDE to be better than Windows and macOS's
             | desktop managers. Each to their own and all that though.
        
             | meibo wrote:
             | Look at Chinese Android phones: They get away with slapping
             | an unresponsive and confusing shell onto their phones and
             | still sell millions.
             | 
             | I wouldn't be surprised if this will happen for Laptops
             | soon as well, with custom in-house DEs. Imagine that
             | Chinese OEMs will be happy to get rid of Windows.
        
             | lobstrosity420 wrote:
             | >As long as I have to DuckDuck to find the button for
             | creating a new folder in Nautilus
             | 
             | Lol. Hyperbole or brain damage?
        
             | redisman wrote:
             | Ubuntu is pretty much there UI/UX wise for example. If
             | Samsung provides top notch firmware then I don't see any
             | problems with a Linux laptop and would want one myself
        
           | golergka wrote:
           | Don't most of consumer Linux laptops just get pirated windows
           | installed on them?
        
       | vitus wrote:
       | > In November 2020, Apple Inc. launched the M1 chip, a desktop-
       | and laptop-grade systems-on-chip (SoC) based on a British
       | processor architecture known as ARM.
       | 
       | Seems strange to call this out and not mention that the Exynos
       | SoC is also based on ARM.
        
       | als0 wrote:
       | It wasn't too long ago that Samsung Chromebooks were powered by
       | an Exynos. Even a lightweight system like ChromeOS was quite
       | slow...
        
         | 2muchcoffeeman wrote:
         | https://browser.geekbench.com/mobile-benchmarks
         | 
         | The 2.5 year old XR is faster than Android flagships.
         | 
         | I wonder what tricks Samsung has to close the gap.
        
           | kube-system wrote:
           | I bet the trick is that the new exynos laptops are just like
           | the old ones: low end.
        
       | panny wrote:
       | It is telling that there are many obvious ARM fans in this
       | thread, but not a lot of proud M1 owners. It seems Apple really
       | screwed the pooch by failing to ship some sort of bootcamp for M1
       | to make Linux possible.
        
       | Animats wrote:
       | It took a while to find that this is a Cortex ARM CPU.
        
       | trynumber9 wrote:
       | I would have thought AMD's licensing agreement would prohibit
       | Samsung products including Navi 2 from competing with AMD's own
       | laptop-focused products (Cezanne & rumored Rembrandt).
       | 
       | >AMD will license custom graphics IP based on the recently
       | announced, highly-scalable RDNA graphics architecture to Samsung
       | for use in mobile devices, including smartphones, and other
       | products that complement AMD product offerings.
       | 
       | So I would only expect this in Samsung laptops, where so far they
       | have been hesitant to use AMD SoCs.
        
         | demarq wrote:
         | I think it's a customers first approach, much like Rimac
         | selling vehicle technologies directly to it's competitors
        
       | Philip-J-Fry wrote:
       | I doubt Samsung is gonna come even close to Apple in performance.
       | But perhaps getting decent ARM processors in laptops will mean we
       | get battery life that is actually good.
       | 
       | It's hard to believe that you can use a mobile phone with a high
       | resolution screen and get 8 hours SOT with a varied workload. But
       | browse the web in Chrome on a 2020 Intel or AMD based Windows
       | laptop with a 1080p screen and see that your battery life doesn't
       | even come close. Despite a much larger battery.
        
         | drcode wrote:
         | It seems to me M1-style performance should be easy to achieve
         | for other large companies with access to decent foundries...
         | one would think Samsung could just use a similar ARM core, then
         | study the design of the M1 to come up with a competitive cache
         | design. (but I'm no expert, happy to have someone correct my
         | view with better information)
        
           | read_if_gay_ wrote:
           | If that were the case Apple couldn't have maintained a huge
           | performance lead in smartphone CPUs for half a decade.
        
           | valuearb wrote:
           | If it was that easy Exynos wouldn't already lag the A14 so
           | badly.
           | 
           | It should gain maybe 15% in a smaller process, but has a lot
           | farther to go.
        
         | LeoPanthera wrote:
         | Is this a problem with processors, or with Chrome?
         | 
         | Even on Intel MacBooks, battery life while using Safari is far
         | better than while using Chrome.
        
         | GeekyBear wrote:
         | Samsung's custom cores haven't been competitive with Qualcomm
         | so far, much less Apple.
         | 
         | You only have to look at comparisons between the Surface Pro X
         | and the M1 Macbook Air to see how far behind Qualcomm is.
         | 
         | https://www.youtube.com/watch?v=OhESSZIXvCA
        
       | akvadrako wrote:
       | Hopefully this is competitive with the A1. I would really like to
       | use something non x86 as my daily driver just for the feeling of
       | moving forward.
        
       | ChildOfChaos wrote:
       | Well duh. Apple released a laptop processor last year, so of
       | course Samsung are doing one.
       | 
       | Samsung tags soon no doubt.
        
         | oyagci wrote:
         | Samsung Galaxy SmartTags exist since January 2020
        
           | 2muchcoffeeman wrote:
           | January 2021? https://www.techradar.com/news/samsung-galaxy-
           | smarttag-relea...
        
             | wayneftw wrote:
             | > The device was announced at Samsung's Galaxy Unpacked
             | event on January 14, 2020.
             | 
             | - https://en.wikipedia.org/wiki/Samsung_Galaxy_SmartTag
        
               | deep-root wrote:
               | AirTags were leaked via trademark in 2019.[1] Tile has
               | been around since 2012.[2] Someone on HN said something
               | about whistling in the 80s.[3] Who did it first?
               | 
               | [1] https://www.macrumors.com/2019/10/28/airtag-
               | trademark/ [2]
               | https://en.wikipedia.org/wiki/Tile_(company) [3]
               | https://news.ycombinator.com/item?id=27106048
        
           | NicoJuicy wrote:
           | And the Galaxy Book S was already announced with ARM in
           | August 2019.
           | 
           | 1 year before Apple's announcement with the ARM six.
           | 
           | Edit: And a Samsung Chromebook with a Rokchip ARM is in the
           | market since January 2017...
        
         | kbenson wrote:
         | Rarely is Apple the first to do something. Usually they're the
         | first to do it well, with high quality, and when they think the
         | market is there for it to become more ubiquitous. Sometimes
         | they'll pull a few things together that weren't previously, but
         | for the most part they excel at providing a polished, high
         | quality experience for something that already existed.
        
           | deep-root wrote:
           | Perhaps they're referring to things Apple does that don't
           | involve "doing it well", such as removing headphone jacks or
           | USB power adapters, or adding the iPhone notch.
           | 
           | Samsung marketing team had field days on each of these moves,
           | then the following release cycle their products did the same.
        
           | mrgordon wrote:
           | This doesn't change the fact that Samsung always immediately
           | clones whatever Apple does
        
             | tooltalk wrote:
             | How is that possible when Apple's clone is based on
             | whatever Samsung already announced/releaseD?
        
               | whatshisface wrote:
               | They copy each other but make minor errors in each copy.
               | The fitter copies survive. That's called "evolution by
               | natural selection."
        
             | NicoJuicy wrote:
             | Both examples ( arm laptop and tags) was literally already
             | done by Samsung ..
             | 
             | Samsung was also earlier with the smartwatch for example.
             | What else in the past 10 years? Earbuds!
             | 
             | Note: iPad and IPhone was earlier, but that's already more
             | than 10 years ago. Where the first tablet was way ahead of
             | it's time: 1989 with the GRiDPad 1900.
        
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