[HN Gopher] Google 'colluded' with Facebook to bypass Apple privacy
       ___________________________________________________________________
        
       Google 'colluded' with Facebook to bypass Apple privacy
        
       Author : webmaven
       Score  : 634 points
       Date   : 2021-10-23 11:54 UTC (11 hours ago)
        
 (HTM) web link (www.theregister.com)
 (TXT) w3m dump (www.theregister.com)
        
       | zipiridu wrote:
       | If this is true, unless they get fined in the order of $200B it
       | won't matter and whoever made the decisions will get promoted
       | within both companies. Snapchat lost ~25% of their market value
       | and other companies that did not collude probably also lost a
       | lot.
        
       | elliekelly wrote:
       | > Google, it's claimed, struck a deal with Facebook - dubbed
       | "Jedi Blue"
       | 
       | Interesting choice for a code name.
        
       | [deleted]
        
       | lvl100 wrote:
       | Collusion and monopoly behaviors are nothing new. Competition as
       | defined in modern day capitalism is destined for these market
       | structures.
        
       | aasasd wrote:
       | > _We 've been clear about our support for consistent privacy
       | rules around the globe._
       | 
       | Truly PR statements can be generated with Markov chains, for a
       | long time now. Every single statement and press release from a
       | major company is at least half self-aggrandization: these robots
       | really expect that the sentiment will be imprinted in our brains,
       | instead of making us vomit a little each time. I'm surprised they
       | don't walk around with twisted and bruised arms from patting
       | their own backs so hard.
        
       | junon wrote:
       | On the HN front page as of writing, this is #7. Right above it at
       | #6, is the article about Google boasting about slowing down EU
       | privacy laws[0].
       | 
       | [0]
       | https://www.theregister.com/2021/10/22/google_facebook_antit...
        
         | [deleted]
        
       | zwaps wrote:
       | The collusion may the main point of the article, but the other
       | actions really paint a horrific picture.
       | 
       | This is a company which had (sometime in the past) a "Don't be
       | evil" in their statutes.
       | 
       | By contrast, the collection of misdeeds are mustache-twirling
       | villainy. Like, I would make a joke about stealing from children
       | and so on, but if you look at the section about them trying to
       | delay child protection legislation, well, my humor seems to have
       | dissipated.
       | 
       | Quite shocking, to be honest.
        
       | 1vuio0pswjnm7 wrote:
       | Might be helpful to have a link to the amended complaint, since
       | El Reg fails to include one.
       | 
       | https://www.texasattorneygeneral.gov/sites/default/files/ima...
        
       | coldcode wrote:
       | Not just Apple privacy, but dominating the entire online ad
       | industry. Jedi, but the dark side clearly. Also amazing how self
       | aware they were about how bad this would look if it got out.
        
       | shoto_io wrote:
       | The rate of bad news for Facebook _and_ Google seems to be
       | accelerating by the day...
        
         | Tenoke wrote:
         | That might be more due to what type of news sell rather than
         | Facebook or Google becoming worse.
        
           | kryptiskt wrote:
           | In this case it's because a lot of documents in one antitrust
           | case has been unredacted, and there a ton of smoking guns in
           | those filings.
        
           | kwertyoowiyop wrote:
           | It might also be due to people getting increasingly tired of
           | their crap.
        
             | izacus wrote:
             | "People" in this case being their competitors for ad
             | placement in traditional media which is writing these
             | articles. :)
             | 
             | Remember that you're reading this on newssites which have
             | 100+ trackers installed so they can extract revenue from
             | you as well... and they get paid more when they write these
             | articles. It's not like they're poor innocent parties which
             | won't benefit when FB/Google get cut down to size.
             | 
             | (Many news-site traffic went up by as much as 30% when FB
             | went down the other week.)
             | 
             | Heck, when Apple added their "privacy" changes, their own
             | advertising has profited massively:
             | https://9to5mac.com/2021/10/18/apples-ad-business-windfall/
             | 
             | It's all black kettles yelling at other kettles.
        
               | reaperducer wrote:
               | "People" meaning insiders and former employees ready to
               | spill the beans.
               | 
               | In the real world, not everything is a conspiracy.
        
           | harry8 wrote:
           | You're really suggesting these stories were being suppressed
           | by the media until now when they started to sell news? The
           | media who hate Facebook and Google as usurpers of their ad
           | revenue and talk about their own industry as being in
           | collapse as a result?
           | 
           | Maybe there's more of these stories because more is getting
           | out? Or maybe Facebook Google are actually getting worse over
           | time in the manner of most companies and industries where
           | ethical & legal corruption is unchecked?
           | 
           | I'm struggling to see a valid argument for this is a trend
           | based on changes to what works as clickbait, however ironic
           | that would be.
        
             | Tenoke wrote:
             | >You're really suggesting these stories were being
             | suppressed by the media until now when they started to sell
             | news
             | 
             | No, I'm suggesting it incentivizes journalists to work more
             | on them, whistleblowers to whistleblow more, editors to
             | prioritize them etc.
        
               | harry8 wrote:
               | Where has any incentive changed meaningfully at all for
               | the past decade?
               | 
               | The clickbait incentives have existed for more than 15
               | years at least. The "bash the competition" ones, well
               | WSJ, NYT, MSNBC, CNN they all lost a bazillion dollars
               | from internet advertsing and have tried to demonize their
               | competitors in that space since forever, usually to
               | comically silly effect. (And the fact that google were
               | falsely demonized does not mean that there wasn't also a
               | separate very strong case to make that their surveillance
               | was evil and that wasn't being made so often).
               | 
               | I can't see the incentives being any different now, the
               | stories do have a bit more substance to them. Maybe you
               | can make the argument that the next generation of
               | journalists understand what the damn on switch is and are
               | slightly less inclined to have their brain fall out of
               | their ear as soon as they see a verb followed by "with a
               | computer" to explain it?
               | 
               | Is it the current administration and their tame media
               | brandishing a big stick to get facebook and youtube to
               | censor their opponents more? [1] Possible although I'd
               | like more evidence myself.
               | 
               | [1] In the manner of the suppression of the story of
               | Hunter Biden's laptop and emails - removed from facebook
               | feeds, tweets with links to the story not posted, did
               | youtube do stuff here too? The reason given is that it
               | was disinformation (ie false), but we now know it was
               | factual reporting with emails verified with counter-
               | parties etc. Reporting that you can then interpret as to
               | its meaning and gravity? So they will go there just
               | before an election which is quite worrying and should be
               | equally so for those of us who were happier with the
               | outcome than the alternative.
        
               | smoldesu wrote:
               | Hacker News loves to fling stones from glass houses. It's
               | nothing new to see the frontpage dominated by opinionated
               | topics and designated thought-guards surgically filtering
               | through comments.
        
         | StevePerkins wrote:
         | When was the last time you read any _good_ news about oil
         | companies, tobacco companies, Nestle, etc?
         | 
         | All the noise doesn't necessarily translate into action.
        
         | matheusmoreira wrote:
         | Good news for us.
        
       | xvector wrote:
       | Some of the quotes in this article are horrifying and disgusting.
       | Anyone that worked on this is morally bankrupt. Amazing what
       | greed makes people do.
        
       | iammisc wrote:
       | But they're just private companies which according to many means
       | they can do whatever they want without repercussion
        
       | tfehring wrote:
       | So, when do we see some real fines for this type of behavior? I'm
       | a shareholder of both companies (through index funds) but I want
       | to see a Treaty of Versailles level punishment for both companies
       | that pushes them to the brink of bankruptcy and incentivizes
       | their management and board to actively police monopolistic
       | behavior. I'm talking high 11 or 12 figures.
        
       | Lamad123 wrote:
       | Let's just be clear that apple is as evil and exploitative as the
       | other two!
        
         | smoldesu wrote:
         | B-but I've got a T2 security chip! They must have my best
         | interests at heart!
        
       | Intermernet wrote:
       | Can we just step back and recognise that the elephant in the room
       | here is advertising?
       | 
       | No matter your views on Google, Apple or Facebook, the issue here
       | is nefarious practices predicated on the implied right for these
       | companies to make money from you by polluting your internet
       | experience with injected, paid for, content.
       | 
       | I'll play devil's advocate for a second and say that "not all
       | advertising is bad", but the fact that this even reached court
       | should tell you what the companies involved care about.
       | 
       | We really need to regulate online advertising. My personal
       | opinion is that we should eradicate it and let the cards fall
       | where they will, but that's unpopular and unrealistic for many
       | valid reasons.
        
         | _Understated_ wrote:
         | I went on the hunt just before posting this to find out more
         | about how many people click on ads and how beneficial they are
         | (for any party, not just the advertiser) and I can honestly say
         | I think it's all lies: the whole industry are lying to one
         | another and, by extension, to the customers.
         | 
         | Now, this is pure anecdotal but every result I found on DDG was
         | from a company that either advertises, consults about SEO/ads,
         | is Google, or otherwise part of the ad scumbaggery somewhere in
         | the chain.
         | 
         | The thing that got me was they all said ads are brilliant (I
         | know, odd, isn't it?). They all had click through figures
         | ranging from a few percent to 35%. Are you kidding me? A third
         | of people click on ads?
         | 
         | I couldn't find anything that said ads are shit or dangerous or
         | even anything vaguely negative.
         | 
         | Now, I don't see ads. Ever. I have UBlock Origin and privacy
         | badger and other settings to prevent them from showing on my
         | screen but the odd time I setup a PC and have to open a gaping
         | browser, it's such an assault on the senses.
         | 
         | I've asked on here before but is there somewhere out there in
         | the internet that I can see unbiased research on ads.
         | Something! Anything at all?
        
           | paulcole wrote:
           | It's not like you're unbiased either.
           | 
           | Why can't you believe some ads have a clickthrough of 35%?
           | You never see ads so you don't know how good they can be,
           | right?
           | 
           | Also, you see ads all the time on HN. This whole site is a
           | marketing/advertising campaign for a VC company.
           | 
           | Personally. I love to buy stuff and I love to click on ads
           | for things I might want to buy.
        
             | _Understated_ wrote:
             | > It's not like you're unbiased either. Correct, I'm not. I
             | can't stand ads. And to clarify, I mean traditional ads
             | like banner ads, billboards, TV ads etc.
             | 
             | Ads come with tracking now... that needs to die
             | immediately!
             | 
             | And I'm not talking about sites like HN: I know who owns it
             | but they're not actively forcing me to watch some claim
             | that "This thing will stop you being an ugly bastard and
             | make women throw themselves at you"...
             | 
             | In fact, UBlock Origin shows nothing on this site.
        
               | paulcole wrote:
               | > In fact, UBlock Origin shows nothing on this site.
               | 
               | That's the very best kind of advertising. The kind that
               | has fooled you into thinking it's not there.
        
               | _Understated_ wrote:
               | Ok, if I squint really hard I can see where you're coming
               | from but if I took your stance I would have to disconnect
               | from the internet.
               | 
               | Every site has logs. They can all see where I've been,
               | what I've looked at, how long I looked at it and so on. I
               | get that part. I'm a developer. I build that stuff
               | myself.
               | 
               | However, I need to draw the line somewhere and using
               | UBlock Origin and never ever seeing an on-page
               | advertisement AND minimising all tracking is the threat-
               | model I'm targetting. And, I'd reckon that most people
               | who care about privacy would stop about there too.
               | 
               | With HN, there are no distractions on the screen. Nothing
               | flashing or moving or asking me to sign up or anything...
               | that's what I am trying to prevent.
               | 
               | In any case, lets say I could stop everything and still
               | let the text on a web page through on my browser... just
               | the text, nothing else: we've seen in the past how even
               | that is a signal that can be tracked.
               | 
               | We can't stop it completely but I feel that I'm doing my
               | bit to make it less effective and hopefully, eventually,
               | pointless.
        
               | paulcole wrote:
               | In a way, what you're OK with is more insidious because
               | it's tricked you into believing it's real content. Now
               | you're even defending them, a far cry from the original
               | ADS ARE BAD sentiment you started with.
        
               | poetaster wrote:
               | Yeah. And some of us fetch HN via rest apis in json.
               | Tracking? Ah, no. Nice hanging out with you guys 'here'
               | :-)
        
               | paulcole wrote:
               | The ads are the content, not the tracking.
        
           | dylan604 wrote:
           | >I've asked on here before but is there somewhere out there
           | in the internet that I can see unbiased research on ads.
           | Something! Anything at all?
           | 
           | Is this possible? If you are stating from the go that you do
           | not trust the numbers so you are doing your own study, isn't
           | that a bias already?
        
             | _Understated_ wrote:
             | Not really. I mean a study that's not from a company that
             | sells ads or is in the chain somewhere! Any studies (I use
             | the term very broadly) that I've seen are all net positive!
             | 
             | I want something from, say, The German Institute of Being
             | Really Honest, who are government-funded perhaps... a few
             | studies from entities who don't have a dog in the fight is
             | all I'm after.
             | 
             | If their conclusion is that people are happier with ads
             | then so be it... I'm happy without them, that's for sure.
        
           | AlbertCory wrote:
           | OK, I was actually in Google Ads (the first time) 2008-2010,
           | and saw the results of zillions (technical term) of
           | experiments, where pCTR (probability of a click-through) was
           | one of the variables measured against the control.
           | 
           | You're right -- it's nothing like 30%, except for maybe some
           | extremes, e.g. "mesothelioma" where the user really _wanted_
           | that information.
           | 
           | A few percent.
        
           | matheusmoreira wrote:
           | Advertising _is_ lying. How can you trust _anything_ the
           | sellers of products say? They will obviously attempt to
           | emphasize the pros and minimize the cons. There 's a massive
           | conflict of interest in advertising that can never be
           | resolved. I want real information from real people who
           | actually use the products, not what the seller paid some ad
           | company to tell me. I usually obtain this information by
           | directly asking the humans in question, they usually don't
           | come to me unsolicited like the ads do.
           | 
           | > the odd time I setup a PC and have to open a gaping
           | browser, it's such an assault on the senses
           | 
           | Oh god I know exactly what you mean. I install uBlock Origin
           | as soon as humanly possible but that short window of time
           | before it's done is such a bad experience.
        
             | _Understated_ wrote:
             | > Advertising is lying. How can you trust anything the
             | sellers of products say?
             | 
             | I firmly believe this. However, I try to be more objective
             | these days and even if I hate/disagree with something I
             | still like to find some objective facts/data about things
             | to see stuff from other perspectives.
             | 
             | Even if I find research that says everyone on earth likes
             | ads except me, I won't change my personal stance on them.
             | 
             | Edit: forgot to add that by lying, I was referring more to
             | the click rates and returns and whatnot, rather than the
             | claims of the products that are advertised.
        
         | [deleted]
        
         | tjpnz wrote:
         | While the business model undoubtedly has a part to play I think
         | the bigger issue is the lack of consequences for devising such
         | schemes. The article's right to point out the similarities to
         | insider trading. The only obvious difference is you don't leave
         | the building in handcuffs.
        
         | cblconfederate wrote:
         | Not all advertising is bad or rather, Advertising is not bad,
         | period. The way google and facebook do it is bad, and of
         | dubious effectiveness. Most of the small specialized niche
         | communities need to stop relying on adsense etc. They should
         | add self-serve advertising instead, and provide adequate
         | exposure to those who pay for it. Advertising is communication;
         | what is terrible is when it becomes spam, and google's
         | moneymaker relies on spamming a lot because its premise is that
         | spamming sells. There are better ways than that.
        
           | Intermernet wrote:
           | Advertising can be good if it becomes entirely honest and
           | selfless. This never happens. The actual social analogue of
           | this is known as "personal recommendation".
           | 
           | As soon as you're paid to inform me about a product, and you
           | subjectively promote that product's virtues over their
           | competitor's virtues, you've become at best untrustworthy,
           | and at worst manipulative. You _may_ be correct in your
           | statements, but, because you gain financially from those
           | statements, you can 't be 100% trusted.
           | 
           | This is just the way of the world. I'm sorry you may feel
           | otherwise.
        
         | paulcole wrote:
         | If you eradicate online advertising, wave goodbye to HN.
         | 
         | Turns out we only want to ban the ads we don't like.
        
           | Intermernet wrote:
           | If HN can't survive without advertising, I can survive
           | without HN.
           | 
           | EDIT: HN is run by a venture capital company. The hosting of
           | HN almost certainly costs a tiny fraction of the profits of
           | said company. Their advertising is minimal, and I'm sure the
           | return on said advertising is minimal compared to the benefit
           | of just running the site. @dang can correct me if this is
           | wrong.
           | 
           | Either way, HN is not, as far as I can see, an advertising
           | funded site. It has financial benefit to YC in other ways.
        
             | paulcole wrote:
             | HN is literally advertising for a VC firm. That's why it
             | exists and what it is. If you ban ads from the internet,
             | you're banning HN.
             | 
             | You can be fooled into believing HN is not advertising
             | because you like it, but that doesn't change what this site
             | truly is.
        
             | aspenmayer wrote:
             | HN has sponsored posts. You can identify them because HN's
             | interface won't let you comment or vote on them. The
             | buttons and links literally are not present.
        
               | a1369209993 wrote:
               | Yes, and those should in fact be banned. (Although
               | complaining those _specifically_ is like complaining
               | about mercury tilt switches in a pinball machine in a
               | cafe down the street from a factory that dumps thousands
               | of tons per day of assorted toxic waste into the nearby
               | river.)
        
         | clairity wrote:
         | this advertising-as-root-problem perspective seems to have some
         | traction here, but you're not going up far enough in the causal
         | chain of abstraction if you stop at advertising. that's a
         | tried-and-true recipe for unintended consequences and
         | ineffective solutions. ultimately, it's money that's at the
         | root of the problem, but that's too uncomfortable of a truth
         | for most people to accept, so we try to pull up short with
         | attempts like this. and money in turn is overloaded to
         | encapsulate power, influence, esteem, and wealth.
         | 
         | if we really want to inject fairness and competition into the
         | ad business, we must accept that the quest for money, and all
         | that it represents, is the driving force behind these kinds of
         | behaviors, and that the only effective means of curtailing them
         | is to ultimately rein in the drive for money (not
         | simplistically to limit advertising).
         | 
         | both money and ads are useful tools _in context_ , which also
         | means _in moderation_. money is an overly simplistic metric
         | poorly correlated to what we all want, which is human worth: to
         | be loved, respected, esteemed, and included. having been gamed
         | for so long, it now represents, and correlates with, our vices
         | more than worth. we need to get beyond money as this simplistic
         | on-size-fits-all metric for human worth.
        
         | twobitshifter wrote:
         | The banner bidding in the article was intended to level the
         | playing field for advertisers and give sites the best price for
         | ad space. There were always going to be ads, however, Google
         | and Facebook sought to undermine that progress which may have
         | allowed publishers to continue to produce advertising funded
         | media. Now we see publishers are forced behind paywalls because
         | online advertising was unable to keep the lights on. Meanwhile
         | Google and Facebook were able to get richer.
        
         | JKCalhoun wrote:
         | > I'll play devil's advocate for a second and say that "not all
         | advertising is bad"
         | 
         | I've tried advocating for Satan in that way as well ... but
         | could honestly find no compelling points with which to argue
         | the case. It always boiled down to enabling one party to get
         | money from another party irrespective of the one's party need
         | for or ability to afford said product.
        
         | longhairedhippy wrote:
         | I agree with your sentiment but some of the quotes in the
         | article from internal Google memos look pretty damning. One of
         | interest says their "Jedi" advertising program, which was meant
         | to subvert legitimate ad competition from other exchanges,
         | 'generates suboptimal yields for publishers and serious risks
         | of negative media coverage if exposed externally.'
         | 
         | I also would like to see some changes but this seems like a
         | case of Google actively trying to be evil. They architected
         | their systems to choose their exchange, even if another
         | exchange had a higher bid, and then lied to ad publishers about
         | the practice, along with fully acknowledging it in writing! How
         | much more self-aware could you be? How could people, in good
         | conscience, work for a place like that?
        
           | Intermernet wrote:
           | Oh yes, Google are definitely being evil in this situation,
           | but the point I'm trying to make is that the battle-field
           | they're all fighting over has no good guys. Everyone fighting
           | on this field wants the same outcome.
           | 
           | I'm not trying to be universally damning, and I respect
           | Apple's actions in relation to this, but it doesn't change
           | the fact that this is a battle between powers that don't have
           | our individual interests in mind. This is a battle of mind-
           | share.
        
           | matheusmoreira wrote:
           | It wasn't just evil, it was a calculated power move. They
           | understood the fact it was wrong, calculated the risks
           | involved and even the damage it would cause if they got
           | caught.
           | 
           | The only effective punishment for those is to calculate how
           | much they gained from it, calculate all profits that resulted
           | from those gains, subtract all that from them, and then apply
           | some huge fines as well in order to leave them in an even
           | worse position than they started. Basically reset the company
           | to the position it was in before this move, and then make
           | that position worse. Like rewinding a chess game but they
           | also lose a rook or something as punishment for their
           | audacity.
        
             | martin8412 wrote:
             | I would not base it on profit. I'd say a fair fine is
             | income multiplied by three. It should really hurt.
        
             | webmaven wrote:
             | _> The only effective punishment for those is to calculate
             | how much they gained from it, calculate all profits that
             | resulted from those gains, subtract all that from them, and
             | then apply some huge fines as well in order to leave them
             | in an even worse position than they started._
             | 
             | From a practical (and economic/game-theoretic) perspective,
             | you need to insert a risk adjustment (by which I mean, if
             | their odds of being caught were 50%, you need to divide the
             | fine by 0.5) and a net-present-value adjustment (if an
             | additional dollar earned at the time of the violation is
             | worth 80 cents at the future time of the judgment, divide
             | the amount by 0.8) prior to the calculation of profits and
             | the addition of punitive fines to be truly effective.
        
               | matheusmoreira wrote:
               | Why? Sounds like we should do the opposite.
               | 
               | 1. True justice would have been 100% chance of them
               | getting caught. Since it was not 100%, it means they took
               | advantage of some inefficiency in the system in order to
               | get away with it. They should be punished for this
               | disrespect through bigger fines. The less risk there was
               | to them, the bigger the fine.
               | 
               | 2. They earned dollars years ago. Today's dollars are
               | worth far less. Therefore the fine, calculated based on
               | that year's profits, must be adjusted upwards to
               | compensate. Just like their profits must be adjusted
               | upwards for inflation in order to make sense of their
               | value in terms of today's dollars.
        
               | hn_go_brrrrr wrote:
               | You're in agreement. 1/0.5=2
        
               | matheusmoreira wrote:
               | Oh. You're right. I think I misread the post and replied
               | too impulsively. I apologize.
        
             | wsc981 wrote:
             | The people that facilitated this behavior and got wealthy
             | from it, the C-suite people, should be out in prison for
             | this as well, as well as be forced to pay a huge fine.
             | 
             | This should serve as an example for other companies not to
             | behave in the same way.
        
               | webmaven wrote:
               | After the company pays the fines, a shareholder lawsuit
               | could (in theory) force the board to claw-back executive
               | compensation.
        
               | matheusmoreira wrote:
               | Indeed. Anything less than this is a slap on the wirst
               | that will change nothing.
        
               | samhw wrote:
               | Agreed. This is straightforward fraud: they promised to
               | find the lowest possible prices, and instead deliberately
               | overcharged people in order to line their own pockets. In
               | a properly regulated industry, this would be a violation
               | of their fiduciary duty, which is punished _extremely_
               | severely.
        
               | ctack wrote:
               | You would be hanged in some countries.
        
         | BurningFrog wrote:
         | > _We really need to regulate online advertising_
         | 
         | To me it's a mistake to think "we" here. You or me will never
         | make any online advertising regulations.
         | 
         | Making regulations is a political process, and the outcome
         | _will_ be determined by those with political power.
         | 
         | So the question is if you want _them_ to regulate online
         | advertising?
        
         | causi wrote:
         | Advertising is essentially just lazy attempted fraud, one
         | person trying to convince another to give them money in
         | exchange for something they may or may not need or want. I
         | understand it in a more absolutist free speech country like the
         | US. I don't at all understand why a society would ban, say,
         | hate speech while still allowing uninformed, non-specific
         | advertising. Seems hypocritical.
        
           | matheusmoreira wrote:
           | _People_ have free speech. If someone wants to recommend some
           | product to a friend, they are absolutely free to do so. That
           | 's how things should work.
           | 
           | Companies are not people. Their speech should be fully
           | regulated.
        
             | causi wrote:
             | At least not without the attendant responsibilities. If
             | we're going to treat companies like people, go all the way.
             | When they commit crimes, send them to prison, i.e., make
             | them fully stop any economic activity for years at a time.
        
           | kingcharles wrote:
           | I can't count the number of times I've seen advertising for a
           | product that I then purchased and was very happy with - but I
           | would not have ever found it without the advertising.
        
           | 14 wrote:
           | I am not so sure about the fraud claim. I once saw an add on
           | FB and bought the product. I am still happy to this day and
           | do not feel the victim to fraud. But I do agree it is odd
           | society has allowed it to go on as it has for so long.
           | Especially in the US with their constitutional rights and
           | freedoms. People so worried the government will sneak the
           | smallest peek but totally don't bat and eye when some private
           | company mines every detail of your life. Weird.
        
           | [deleted]
        
           | HatchedLake721 wrote:
           | I think you misunderstand advertising if you think it's
           | fraud.
        
             | kibwen wrote:
             | You're right, it's more like corporate-sponsored
             | brainwashing.
        
           | StevePerkins wrote:
           | > _" fraud: one person trying to convince another to give
           | them money in exchange for something they may or may not need
           | or want"_
           | 
           | That is one bizarre definition for the word "fraud".
        
         | yosito wrote:
         | > polluting your internet experience with injected, paid for,
         | content
         | 
         | You're really understating the problem here. It's not injected
         | content, or paid for content that's really a problem. It's that
         | state of the art social engineering has been used to create
         | platforms in which the ability to manipulate people and their
         | attention, beliefs and behaviors is sold at scale.
        
         | matheusmoreira wrote:
         | Absolutely. Advertising is the root of all the evils we face
         | today in this technological society. I too believe it should be
         | eradicated. If not by force of law, then by literally driving
         | their return on investment to zero by blocking all their ads to
         | all their users by default on every browser, every application,
         | every operating system, every router, every ISP.
        
           | swayvil wrote:
           | Media intended to manipulate. Neither truth nor falsehood,
           | agnostic to both. Weaponized bullshit.
           | 
           | Sprayed willy-nilly over the population, driving us insane.
           | Propagating down the generations, driving our grandchildren
           | insane.
           | 
           | Contagious memetic cancer.
           | 
           | Perfectly legal?
        
             | matheusmoreira wrote:
             | Months ago I saw someone here compare advertising to mind
             | hacking. It's a really interesting analogy. These people
             | want to hack our minds in order to inject their little
             | brands. Like the bots hammering away at ports of servers,
             | they keep hammering away at our senses until something
             | sticks.
             | 
             | Like an hour ago I was writing a post and reached the
             | conlusion advertising is _mind rape_.
             | 
             | I've also often thought advertising are like military
             | psychological operations except run by civilians.
             | 
             | I should probably start keeping track of these analogies...
        
               | samhw wrote:
               | It really is. They use stuff like political wedge issues
               | to hook people in, not unlike like the payload delivery
               | mechanism that installs the daemon which enrolls your
               | computer in the botnet.
               | 
               | And then they use their botnet against the _actually
               | useful_ targets, which aren 't the wedge issues like
               | trans people in toilets, but rather the tax breaks, going
               | to war, electing biddable politicians, etc. Fox's
               | viewership is one of the most potent and malign botnets
               | in the world. It's quite a relevant metaphor, really.
        
               | d0gsg0w00f wrote:
               | It goes both ways too. Using the perfectly human
               | sentiment of not separating families at borders to
               | justify electing politicians that want bigger government,
               | higher taxes, and more power.
        
               | matheusmoreira wrote:
               | Those ideas are amazing. Advertising implants ideas into
               | minds. People so convinced essentially join a human
               | botnet, fighting for a cause, spreading the same ideas.
               | Yes.
               | 
               | I wonder if we can draw even more parallels. What other
               | conclusions we can reach?
        
               | aspenmayer wrote:
               | Reminds me of "ghost hacking" as pioneered in Ghost in
               | the Shell franchise. Entire personalities and belief
               | systems embedded into a person. The rise in parasocial
               | relationships verges close to fulfilling the ghost
               | hacking premise of implanting a belief in an entire wife
               | and kid that don't exist, or at least not as such. That
               | franchise was a warning, but it's also an instruction
               | manual for a high tech dystopia that no one even realizes
               | isn't a utopia.
        
               | matheusmoreira wrote:
               | GitS SAC 2045 has a scene with Togusa being exposed to
               | augmented reality advertising while investigating the
               | major's disappearance. Advertising fed directly to his
               | brain through his optic nerves and it's even more
               | annoying than internet popups.
        
               | swayvil wrote:
               | There's a scene in Greg Egan's "Diaspora" where a couple
               | of AIs wandering in the wild encounter an old soda can
               | imprinted with Coca Cola's logo, marketing slogan, etc.
               | 
               | They freak out (having read about this ancient evil
               | called "advertising" in their history books). Afraid that
               | even looking at it will infect them with memetic plague.
               | 
               | They carefully look away from the soda can while burning
               | it to ash with a laser.
        
               | ruined wrote:
               | this is already pretty thoroughly explored by
               | accelerationists
        
               | matheusmoreira wrote:
               | Accelerationists?
               | 
               | > Sometimes, and often in a pejorative sense, it may
               | refer to the theory that the end of capitalism should be
               | brought about by its acceleration.
               | 
               | Huh. I certainly believe in this. I think capitalism will
               | end itself by automating everything and depriving people
               | of disposable income with which to consume. We'll end up
               | either in a post scarcity society like Star Trek or a
               | cyberpunk dystopia with corporations making artificially
               | scarce goods for the sake of the status quo. The latter
               | is looking more and more likely...
               | 
               | Had no idea people with similar ideas existed. It's nice
               | to discover I'm not alone.
        
               | heavyset_go wrote:
               | > _We 'll end up either in a post scarcity society like
               | Star Trek or a cyberpunk dystopia with corporations
               | making artificially scarce goods for the sake of the
               | status quo. The latter is looking more and more
               | likely..._
               | 
               | The most likely outcome is a post-scarcity world for the
               | owners of the companies and automation that make goods.
               | We, and all of our descendants, would have starved to
               | death long before that since we aren't needed anymore to
               | generate goods or wealth.
        
               | ruined wrote:
               | startrek is too far away to provide any meaningful
               | perspective or insight on things that matter today.
               | cyberpunk is already upon us, it predicted a lot but
               | today it's just the world.
               | 
               | you won't get anything out of the introductory texts of
               | acceleration _ism_ , and a lot of the more famous
               | politics of people who take on the mantle of acceleration
               | _ism_ are really just crude and uninteresting
               | justifications for (often distasteful) pre-existing
               | ideology. there are a lot of people who embrace that
               | "should" you quoted with a bit of bloodthirst, they fail
               | to approach _acceleration_ as descriptive /analytical
               | rather than an ideological _-ism_ , and then
               | disappointingly apply the _-ism_ to whatever cruel
               | bullshit they were already thinking.
               | 
               | what's interesting, to me at least, is the willingness to
               | think about superstructure and culture as a
               | techno/memetic hyper-ecosystem, really integrating
               | psychology and sociology into political thought, and
               | providing an analysis that works on a continuum through
               | history.
               | 
               | i haven't seen anyone say or do anything useful with it
               | yet, but it's there, and it's not anywhere else.
        
               | [deleted]
        
           | dannyr wrote:
           | Before these tech monopolies came into power, radio and tv
           | have always been free and have been a way for people
           | especially the poor to get informed and entertained.
           | 
           | If we ban advertising altogether, we're gonna be in a worse
           | situation with many people not getting access to news.
           | 
           | Ban awful advertising practices especially by big tech
           | companies, not advertising itself
        
             | matheusmoreira wrote:
             | > radio and tv have always been free and have been a way
             | for people especially the poor to get informed
             | 
             | Informed? You mean manipulated, right? Watching open
             | television makes me physically sick because of the constant
             | agenda pushing. I can't watch 5 minutes of news without
             | some person imposing their moral judgements on me and
             | telling me what's right and wrong. It's made even worse by
             | all the advertising, the open networks get the bulk of it.
             | 
             | If banning advertisers kills these networks, we'd be doing
             | humanity a favor. Facebook's election manipulation and
             | clickbait news articles have got nothing on these folks.
        
               | bestnameever wrote:
               | Open television can contain a lot than just news. Where I
               | live, it has sports, scripted television shows, movies
               | and more.
        
               | meowface wrote:
               | Exactly.
               | 
               | Advertising is a universal scourge, in my book. I don't
               | care what form it's in. It's a manipulative intrusion and
               | a pollutant. I'd legitimately rather you mine
               | cryptocurrency on my machine than mine advertising
               | photons on my retina.
        
               | asciimov wrote:
               | You can thank the Regan Administration for removing the
               | FCC's Fairness Doctrine [0]. From 1949-1987 if you were
               | broadcasting news you had to present both sides of
               | controversial issues.
               | 
               | [0] - https://en.wikipedia.org/wiki/FCC_fairness_doctrine
        
               | geoduck14 wrote:
               | >if you were broadcasting news you had to present both
               | sides of controversial issues.
               | 
               | Down here in Texas, we have a law where teachers have to
               | teach both sides of controversial subjects. So, of
               | course, someone is teaching both sides of The Holocaust.
               | 
               | Because it is controversial. And that is the law.
        
               | isoskeles wrote:
               | Optimistically, there shouldn't be anything wrong with a
               | law like this because when engaged with lies, kids should
               | be able to figure this stuff out. It's not like they're
               | incapable of critical thinking. They can look up if the
               | claims are true and find that nothing backs them up.
               | 
               | But I get that most children won't do this, so overall,
               | yeah, it seems like a terrible law.
               | 
               | Ultimately, it comes down to what TX defines as
               | "controversial." Is this interpretation (teach Holocaust
               | denial) legal or is it some rogue teacher who decided it
               | means they get to teach whatever they want because all
               | their opinions make their family angry at Thanksgiving
               | dinner?
        
               | hairofadog wrote:
               | My understanding is that it's a law designed to allow
               | teaching of creationism, since, to their understanding,
               | evolution is "just a theory".
        
               | isoskeles wrote:
               | That makes sense. Guess they think Intelligent Design or
               | whatever they call it now is due for another challenge
               | since the SCOTUS leans more conservative.
        
               | TchoBeer wrote:
               | What if they look up the lies and only find more
               | misinformation and articles giving "both sides of the
               | story".
        
               | lovecg wrote:
               | You're asking a lot of children. Skilled people have been
               | working on improving propaganda techniques for a very
               | long time. It's rarely just outright lies - there are
               | more effective techniques. For example, it's easy to find
               | dozens of cherry picked examples and represent them as
               | the thing that was common (instead of say something that
               | happened only 0.001% of the time). Something like this is
               | much harder to refute than an outright lie - you have to
               | do a full blown study figuring out how common the thing
               | really was, and before long you're demanding everyone to
               | do their own research and verifying everything (in an
               | environment full of bad actors muddying the waters).
        
               | webmaven wrote:
               | _Is_ the Holocaust controversial? _IS IT?_
               | 
               | I am reasonably certain that in the aftermath of
               | Charlottesville we arrived, as a result of extensive
               | public soul-searching, at the nuanced and bi-partisan
               | conclusion that Nazis are Bad, so I am not sure where the
               | controversy lies.
        
               | ch4s3 wrote:
               | The fairness doctrine in practice boxed out any opinions
               | outside of the mainstream and allowed both major
               | political parties to control public discourse.
               | 
               | It was also compelled speech by the government which
               | plainly violated the first amendment.
        
               | lovecg wrote:
               | The argument at the time was that with a limited resource
               | like airwave that the government regulates and licenses
               | out the first amendment doesn't apply. Harder to use this
               | line of reasoning for modern communications.
        
               | ch4s3 wrote:
               | I believe that argument was always a fig leaf over
               | restricting speech.
        
               | samhw wrote:
               | Thank you. I hate this increasingly common attitude that
               | free speech should be constrained because [political
               | candidate or movement which I don't like] is in the
               | ascendancy.
               | 
               | You can really see someone's ideals in what they do under
               | pressure, and apparently people's liberal ideals of free
               | speech etc aren't very strongly held.
        
               | unethical_ban wrote:
               | Unrestrained freedom to intentionally lie to the public
               | and use social media to amplify propaganda is clearly a
               | public health threat.
               | 
               | The question is if there is any cure that doesn't destroy
               | legitimate political speech.
               | 
               | (Illegitimate speech being the calculated, coordinated
               | distribution of false information).
        
               | ch4s3 wrote:
               | > Unrestrained freedom to intentionally lie to the public
               | 
               | You're presuming that TV and news media never lied to the
               | public before the end of the fairness doctrine, and the
               | giving equal time didn't give undue weight to some
               | bullshit ideas.
               | 
               | The controlled messaging around the war in Vietnam is a
               | great counter point here.
        
               | samhw wrote:
               | I'm alarmed by anyone who can genuinely talk of
               | 'legitimate speech' and not see the issues here.
        
               | unethical_ban wrote:
               | I'm alarmed that you don't see any danger of
               | intentionally, factually false speech being spread to
               | tens of millions of people a day. Or that you don't have
               | any desire to at least brainstorm on a solution.
        
               | ch4s3 wrote:
               | During the civil rights movement, politicians in the
               | south accused civil rights leaders of lying and tried to
               | used the state to block their speech. The Student
               | Nonviolent Coordinating Committee called the First
               | Amendment their weapon against oppression. Now I agree
               | that people shouldn't go on TV and say for example that
               | the recent election was "stolen", but I don't think the
               | state should be given the power to stop someone from
               | doing that. Having the power to stop one kind of speech
               | can easily give the state the power to stop any speech.
               | We shouldn't expect every future government use that
               | power wisely. Imagine your worst political enemy having
               | the power to decide what "factually false speech"
               | shouldn't be spread. I wouldn't want that. Do you?
        
               | onedognight wrote:
               | "legitimate speech" is not the opposite of "illegitimate
               | speech". There is a huge grey area in between. It is
               | fairly easy to see egregious lying as illegitimate
               | without trying define "legitimate".
        
               | ryan93 wrote:
               | The fairness doctrine is anti free speech and evil.
        
               | matheusmoreira wrote:
               | I never said anything about any fairness doctrine. I
               | think we're better off without any open TV networks at
               | all. I'd rather people remained ignorant than serve as
               | pawns in electoral games. That's not even my opinion,
               | it's how the prevailing political ideology of my country
               | describes them. They're "masses" to be "maneuvered" into
               | alignment with the proper ideology. The mass media are
               | the means to do it.
               | 
               | Killing mass media is a favor to these people. They would
               | remain ignorant but at least they would not suffer the
               | indignity of being manipulated, herded like cattle.
        
             | JKCalhoun wrote:
             | PBS.
        
             | pdpi wrote:
             | > radio and tv have always been free
             | 
             | Yes. And they achieve this through advertising too.
        
               | samhw wrote:
               | I think that was their point (though I'm not altogether
               | sure where they were going with it). Anyway, there's a
               | case to be made that radio and television advertising are
               | less malign by virtue of being less targeted. They can
               | only run adverts which appeal to everyone in the region
               | they cover, which is a much less powerful tool.
        
               | Intermernet wrote:
               | Until you consider groups like Sinclair Broadcast
               | Group[1] who control enough region's media to start
               | playing games.
               | 
               | [1]:
               | https://en.wikipedia.org/wiki/Sinclair_Broadcast_Group
        
               | samhw wrote:
               | I've read about that. It's astonishing. That's much more
               | of a worry, admittedly, the way they target local news.
               | It's still much less potent than Facebook-grade
               | targeting, but it's a rung above national news, granted.
        
             | midasuni wrote:
             | Newspapers inform people and aren't free. They are
             | available in the library though.
        
               | Intermernet wrote:
               | Newspapers also misinform people. The content should be
               | accountable. This accountability should be judged on
               | provable factuality, provable profit, provable
               | misinformation, provable conflicts of interest etc.
               | 
               | The point of regulation is to, ideally, force societal
               | institutions to adhere to set of rules. The point of
               | government should be to make sure these rules are
               | unbiased, based in fact, and equally applied to all
               | sectors of society.
               | 
               | It's a crazy dream. I don't know a single country in the
               | world that gets this right, but certain individual
               | countries get different elements of the equation right,
               | so my hope is not yet in tatters.
        
           | TedDoesntTalk wrote:
           | > Advertising is the root of all the evils we face today in
           | this technological society
           | 
           | Overstated a little, don't you think? What about opioid
           | addiction? Sedentary lifestyle with poor diet? Cost of health
           | care and education? Racism? Should I go on?
        
             | Intermernet wrote:
             | Frighteningly, you'll find that there have been advertising
             | campaigns related to each and every one of those issues,
             | which have swayed public opinion drastically one way or
             | another.
        
             | matheusmoreira wrote:
             | > What about opioid addiction? Sedentary lifestyle with
             | poor diet? Cost of health care and education? Racism?
             | 
             | Yes, those are real problems. How's that got anything to do
             | with our digital lives though? That's what I meant by
             | technological society. I could probably have expressed
             | myself better.
             | 
             | What I mean is the internet used to be a lot better and
             | advertising is responsible for making it worse. All of the
             | abuses we suffer today on the internet, especially our lack
             | of privacy, are caused by advertisers and their insatiable
             | need for our attention.
        
             | ipython wrote:
             | How do you think folks heard about opioids? Word of mouth?
        
         | elvischidera wrote:
         | Why don't these companies just offer a paid version of their
         | products? Giving people an opportunity to back out. E.g: Pay X
         | per month to use Google and you get no ads or tracked. YouTube
         | does something similar, but I guess they still track you.
         | 
         | I personally would still mostly use the free ad-supported
         | version.
        
           | exikyut wrote:
           | Because solving _that_ problem is like solving for global
           | warming: at the end of the day (and conversation), the world
           | uses a few gazillion tons of oil and other  "bad" resources
           | for Stuff(tm)... which is depended on by a multi-level deep,
           | exponentially large pile of _even more_ Stuff(tm), and
           | 
           | - humanity is really, really, terribly bad at the kind of
           | large-scale practical cohesion needed to _actually go_ "okay
           | we fix" _and actually follow through_ , for as many
           | dimensions as have developed over the past 100 years
           | 
           | - the only collective impetus that would scale to this sort
           | of challenge would basically amount to a cult-following
           | phenomena (see also: world history full of inexplicable mass
           | deaths and rituals and whatnot that make no sense, and also
           | generally suboptimal religious practices, as a result of
           | cults).
           | 
           | IMO, humanity's ability to keep up with itself and
           | chip/computer complexity kind of dovetail a bit: things were
           | pretty hazy (ahem, okay, _academic_ ) in the 40s-50s,
           | academic/industrial in the 60s-70s, reached a peak of
           | industrial design/practicality around the 80s-90s, and
           | basically "exploded in complexity" from the 90s on. Except
           | things didn't really explode in complexity, they just
           | exceeded our ability to "think small" and execute at the same
           | time.
           | 
           | Looking at the Web, I remember reading an article recently
           | that talked about how the Web standards (HTML5 (incl.
           | video/image format support, network I/O, etc), JS (incl. "web
           | stdlib"), CSS (incl. animation), SVG (incl. kitchen sink),
           | etc etc (incl. etc)) are basically tens of thousands of pages
           | long in total, and exceed the complexity of every other
           | protocol, technical standard, file format, architecture
           | specification, etc - in the world, possibly combined. The
           | article made a point of comparison with the 3G cellular
           | protocol being _much_ simpler than the current Web.
           | 
           | And this is being paid for by... advertising.
           | 
           | Chrome is basically a technology that has the "implementation
           | commitment", if you will (it's massive, it has the R&D pedal
           | to the floor, it's constantly refactoring, it continuously
           | pays out massive bug bounties, etc) of something too big to
           | fail...
           | 
           | ...all the while it's funded by, IMHO, what amounts to a
           | really big tech bubble.
           | 
           | It's like, _how_ will it crash? Something has never gotten
           | this big before... and something has never gotten this big
           | without anyone realizing, in particular. Chrome is just like,
           | yeah, duh, it replaced the telephone ( "my telephone exists
           | to run Chrome"). It's a standard utility. Of course it isn't
           | going anywhere.
           | 
           | Will it somehow become like a broken telephone pole held up
           | by the wires it's supposed to be supporting (https://old.redd
           | it.com/r/pics/comments/3umd5d/buddy_of_mine_...,
           | https://igorpodgorny.livejournal.com/177105.html)? Will we
           | all end up going back to proprietary clients a la AOL and
           | CompuServe? Will the massive 100-to-0 in infosec investment
           | suddenly mean hacks go through the roof 100x?
           | 
           | It _probably_ won 't be the end of the world, since the Web
           | is basically just a re-API-ification of desktop OSes, and
           | apps on mobile OSes have enough traction to be a viable
           | escape.
           | 
           | But for now, the entire Web is funded by, basically, hot air.
           | I do wonder if that's part of the reason behind so many
           | JavaScript frameworks - that awareness of existential
           | impermanence, and much subtler sense of unsustainability.
           | 
           | IMHO, buying/using reusable shopping bags, or only using
           | bamboo or metal straws, or buying a zero-emissions car, have
           | much the same amount of impact as deliberately watching ads.
           | 
           | There is absolutely no action you can take, including paying
           | for services, that will match the trillion-dollar advertising
           | industry.
           | 
           | Nothing at all, not even if you were to become a billionaire.
           | _That_ is the problem of advertising.
           | 
           | ---
           | 
           | Consider the above a sort of "what if" / "is this right? how
           | close is this?" / thought experiment, presented as though it
           | were fact. (I tend to pose ideas to myself in this style,
           | which I think is probably fairly common, but given the
           | "people writing as though they're right on the internet"
           | thing it seems useful to add something like this.)
        
             | Intermernet wrote:
             | Thanks for the mind-dump ;-) I appreciate answers that
             | think on their feet!
             | 
             | I think the only thing I can ask you to consider is that,
             | despite how bad fossil fuel use is, and despite how bad
             | we've fucked up the environment using it, no-one can claim
             | it wasn't actually useful (wasteful, short-sighted, wrong,
             | polluting, possibly apocalyptic, whatever, but still
             | physically useful).
             | 
             | Advertising isn't useful. It could be considered a
             | perfectly renewable resource! It'll be viable as long as
             | humans are around! Yay!, but it's not useful. It's actually
             | actively harmful. The primary, secondary and residual
             | effects of advertising could be summed and tallied and they
             | would be shown to be a net negative. Those who are on the
             | positive side of the calculation will have you look at
             | their gains and swoon, but the negatives far outweigh the
             | positives.
             | 
             | It's a fundamentally different question to dealing with
             | global warming because global warming has externalities
             | that we can't immediately control. Advertising has
             | externalities that, given the chance, we could nullify
             | within a generation, if not faster.
        
           | jasonvorhe wrote:
           | I'm paying for YouTube Premium and I wouldn't touch their
           | free product anymore, if they sunsetted Premium. However,
           | almost 35% of most videos I'm usually watching also contain
           | sponsored ads and annoying self advertising for their channel
           | (subscribe to the channel, click the bell icon, shady VPNs,
           | online learning portals, etc)
           | 
           | How would regulation work here? I'm relying on Sponsorblock
           | for now, but that doesn't work on Chromecast.
        
             | kingcharles wrote:
             | Right. And I don't think YouTube knows how to deal with
             | that issue right now. They expected creators to be happy
             | with just the money they earned from the ad revenue they
             | passed through, but the creators found they could make more
             | through sponsored content which is difficult problem for
             | YouTube to tackle.
        
           | timmg wrote:
           | > Why don't these companies just offer a paid version of
           | their products?
           | 
           | Youtube is a great example of that. I see post after post of
           | people here bragging about using ad blockers on Youtube --
           | rather than pay. Nevermind that the creators on Youtube get
           | screwed by this behavior. Most people on HN can afford to pay
           | the monthly fee (easily!) But somehow they think ad blocking
           | is more "moral".
           | 
           | It's ads or subscription fees or all these services go away.
           | Pick one.
        
             | Liquix wrote:
             | If you pay for it, YouTube will not stop collecting your
             | interests, clicks, how long you spend hovering over each
             | video, which comments you spend time reading, etc. They
             | will continue to feed this data into their AI, making it
             | smarter and building a more complete profile of you, which
             | can then be used to manipulate your political views and
             | change the world at large.
             | 
             | They'll just stop showing you ads, which we can accomplish
             | for free via an adblocker. Many people are willing to pay a
             | premium for actual privacy (see: Apple)
        
               | kingcharles wrote:
               | I pay for YouTube to get rid of the ads, although the ads
               | I saw were actually really well targetted and I enjoyed
               | most of them the first time around (!). The thing is the
               | data that YouTube collects actually works for and against
               | me - it is used for evil purposes, but it also works to
               | make my experience on YouTube more enjoyable by
               | recommending videos that I would like.
        
               | timmg wrote:
               | Ad blockers don't change that. They track you for
               | recommendations and view counts and things like that
               | either way.
               | 
               | I suppose you could watch Youtube in a new incognito
               | window for every session. But I doubt that is what most
               | ad-blockers-users are doing.
        
               | Nextgrid wrote:
               | The problem is that subscribing to YT Premium requires a
               | Google account (with valid personal data - fake details
               | won't work for payment processing), where as
               | "freeloading" with an ad-blocker allows you to stay more
               | anonymous without even signing in (and clearing cookies
               | every time).
        
               | timmg wrote:
               | Just curious: do you use Amazon? They track everything
               | you've bought, everything you view, all comments you
               | read, etc.
               | 
               | Does that bother you any more or less than Youtube?
        
           | matheusmoreira wrote:
           | Many times they do. And then they put ads on it as well
           | because why not make even more money? Also, paying customers
           | are worth more to advertisers.
        
             | comeonseriously wrote:
             | We see this happening with TVs, etc. Soon cars will have
             | it.
        
             | elvischidera wrote:
             | Haha true. And the amount of money made per user with
             | ads/adtech is unbounded, so why bound it to X per month.
             | 
             | This greed? would probably lead them to ruins.
        
               | matheusmoreira wrote:
               | Exactly. It's pure greed, they will never stop. The only
               | solutions are to make advertising illegal or
               | technologically infeasible.
        
         | Tenoke wrote:
         | I can imagine great benefits to eradicating advertising but I
         | fear most of the internet can't exist without the ad revenue
         | which might lead to an overall worse state of affairs for most
         | people.
        
           | abecedarius wrote:
           | We have peer-to-peer digital cash now. It's no longer a
           | choice of advertising vs. monthly or yearly subscriptions
           | through a credit card payment processor.
        
           | Intermernet wrote:
           | I run multiple online properties without advertising. I would
           | (and in some cases do) support the sites I use regularly by
           | paying them directly.
           | 
           | I pay for YouTube to not advertise at me, and I'm a Patreon.
           | I happily pay AWS and GCE costs. I pay for streaming services
           | and other random hosted services.
           | 
           | I'd love to have an advertising free option for search
           | engines (Yes, I use DDG), Reddit, Twitter etc.
           | 
           | I'd also like it if any news services I subscribed to removed
           | advertising on any articles I accessed, but this still seems
           | like it hasn't settled into their mindset, so I'm still
           | hesitant on this particular front.
           | 
           | I'd also happily subsidise other people's access to these
           | sites. I'm a regular donator to Wikipedia, and I've funded
           | archive.org . I want people to have these resources. I Just
           | don't want them to be advertised at when they access these
           | resources.
        
           | fouc wrote:
           | It existed just fine in the 90s without nearly as much
           | advertising. And honestly people need to get used to paying
           | for services, instead of being the product.
        
             | bsaul wrote:
             | As much as i hate ad business, you've got to admit the 90s
             | internet barely has anything to do with today's. It was fun
             | and wild, but very amateurish. You can't sustain the scale
             | of investments made on today's internet without a robust
             | income stream.
        
             | Jensson wrote:
             | > And honestly people need to get used to paying for
             | services, instead of being the product.
             | 
             | Why? I see no reason for that, it would just lock out most
             | people in the world from these products.
        
             | Tenoke wrote:
             | It existed in the 90s but many of the resources we enjoy
             | today didn't and couldn't exist then.
        
         | Ericson2314 wrote:
         | The easiest to way end advertising is to spend more and stop
         | running a frail economy.
         | 
         | When aggregate demand is weak, people spend lots of money to
         | try to redirect that demand towards them, when demand is strong
         | people are too busy fulfilling orders to waste money on demand.
         | 
         | Crank up the fiscal policy and reduce working hours, and
         | banning ads will be a lot more politically feasible than it is
         | today.
        
           | Ericson2314 wrote:
           | *waste money on dredging up more orders to fill -- i.e. more
           | demand -- via ads.
        
       | literallyaduck wrote:
       | Facebook and Google have a long history of illegal activities. If
       | they colluded like a "cartel", they should be treated like a
       | cartel. The problem is both sides of the aisle have are
       | irreparably entangled with big tech and cannot be trusted to
       | prosecute not just fine them a paltry some that is insufficient
       | to correct their behavior. People have gone to jail for weed
       | longer than anyone in power at big tech has paid for their gross
       | violations of trust and privacy of the entire world.
       | 
       | Edit:
       | 
       | Someone believes cartels are just for drugs here is a link about
       | some of our remedies:
       | 
       | https://www.globallegalinsights.com/practice-areas/cartels-l...
       | 
       | The DOJ can raid them, and states attorney's can file separate
       | suits. Perhaps there is one state government that hasn't
       | succumbed to the corruption.
        
         | throwawaysea wrote:
         | We already know big technology companies behave like cartels in
         | other ways. For example there was the famous case of agreements
         | not to poach from each other. In the end all they got for that
         | was a slap on the wrist. All the workers were never properly
         | compensated for it.
        
           | BurningFrog wrote:
           | When your best example is over a decade old, it's hard to see
           | it as evidence of rampant cartel behaviour.
           | 
           | https://en.wikipedia.org/wiki/High-
           | Tech_Employee_Antitrust_L...
        
         | la6471 wrote:
         | The politicians and policy makers have failed in their job to
         | come up with a well developed policy addressing various impact
         | of new technology , partly because they do not understand it
         | and do not have the expertise to solve it. They however have
         | been successful in covering their ineptitude by diverting the
         | general public's attention and putting the tech companies in
         | the defendants chair in the public court and this shifting the
         | blame from the government to the tech companies. And then they
         | of course get profited from lobbyist efforts and the huge spend
         | behind them. It all works to the politicians benefits and they
         | can shrink from their responsibility of coming up with same
         | legislation and finish the endless debate , which frankly is
         | getting tiring.
        
         | swarnie wrote:
         | > If they colluded like a "cartel", they should be treated like
         | a cartel
         | 
         | Are you suggesting we use their distribution networks to move
         | crack in to the cities, then use the money made to fund illegal
         | interventions in South America?
         | 
         | Seems a bit extreme, i'd say just break them up.
        
           | JKCalhoun wrote:
           | Cartels aren't just for drugs
           | (https://en.wikipedia.org/wiki/Phoebus_cartel) but I agree,
           | break them up.
        
             | beckman466 wrote:
             | it was meant in jest because the CIA directly participated
             | in the drug trade as uncovered by investigative journalist
             | Gary Webb (who died from _two_ gunshot wounds to the
             | head...).
             | 
             |  _" Michael Cuesta's movie 'Kill the Messenger' tells the
             | story of Gary Webb, whose August 1996 investigative series
             | "Dark Alliance," published in the San Jose Mercury News,
             | uncovered ties between the Central Intelligence Agency and
             | massive drug peddling by the right-wing, mercenary
             | Nicaraguan Contras. Webb's three-part series established
             | that in the 1980s the CIA-backed Contras smuggled cocaine
             | into the US that was widely distributed as crack. The drug
             | profits were then funneled by the CIA to the Contras in
             | their war against the left-nationalist Sandinista
             | government in Nicaragua._
             | 
             | source:
             | https://www.wsws.org/en/articles/2014/10/17/kill-o17.html
        
               | swarnie wrote:
               | Jest might be too trivial but yes...
               | 
               | The CIA meet all of their own criteria to be a terrorist
               | organisation.
        
               | 28969968 wrote:
               | Who wants to bet that the CIA has been politely sitting
               | on their hands when it comes to the ad network cartels?
               | Not me.
        
         | SV_BubbleTime wrote:
         | > The DOJ can raid them, and states attorney's can file
         | separate suits.
         | 
         | Are you talking about the DOJ and many state governments run by
         | people that received donations and support from Google and
         | Facebook?
         | 
         | Let me know when a politician bites the hand that fed them.
        
         | JumpCrisscross wrote:
         | > _both sides of the aisle have are irreparably entangled with
         | big tech and cannot be trusted to prosecute not just fine them
         | a paltry some that is insufficient to correct their behavior_
         | 
         | When did so many on Hacker News become so pathetically
         | fatalistic? I expect this from spoiled teenagers, not hackers
         | of all people.
        
           | birdyrooster wrote:
           | Because the majority of people here are not hackers. They are
           | corporate drones.
        
             | boston_clone wrote:
             | hackers can have white-collar jobs, too. maybe that even
             | provides a different perspective for the hackers who aren't
             | employed professionally
        
             | poetaster wrote:
             | System administrative deus ex machina, please. Oh, [BOFH]
             | to you.
        
           | zrm wrote:
           | That position isn't fatalistic. The barriers to a political
           | solution leave open the potential for a technical one, which
           | is just what you would expect from a hacker.
           | 
           |  _Alright, lads, we can 't rely on the government for this
           | one, how are we going to do it?_
        
           | Craighead wrote:
           | Because HN is reddit now
        
         | sgregnt wrote:
         | > has paid for their gross violations of trust and privacy of
         | the entire world.
         | 
         | Sorry, but who are you to speak for the entire world? You may
         | not like facebook and google personally, but it is far streach
         | to think you know to represent one country let alone the whole
         | world.
         | 
         | For one thing, your are not speaking for myself: both google
         | and facebook are some of the best tech I enjoy using every day,
         | and they have and are improving mylife daily. They did not
         | violate my trust in any way.
         | 
         | And for your allegations, can you provide any proof for it?
         | Even out of respect for the community, so here supporting
         | material not just words, in the air is what appreciated the
         | most.
         | 
         | What I don't understand, is how a tendentious hateful post is
         | not downvotes here on HN?
        
           | kerng wrote:
           | This sounds like what a client of a drug dealer would say.
           | 
           | There has been plenty of proof of illegal (downright
           | malicious) behavior in multiple dimension by big tech (anti
           | competitive, anti privacy, bad security practices, keeping
           | wages low, lying in front of congress, inciting (or at least
           | turning a blind eye on) war, genocide and riots, the list
           | goes on...) and new revelations like these here are showing
           | up nearly daily. Especially in the ad industry incentives are
           | not aligned.
           | 
           | The problem is that fines (which is proof of their illegal
           | actions, since you asked for proof) are always very low - so
           | companies design their actions with that in mind.
        
             | sgregnt wrote:
             | > This sounds like what a client of a drug dealer would
             | say.
             | 
             | Maybe it's an indication that you are so impartial that you
             | equate facebook with drug dealer?
        
           | 6gvONxR4sf7o wrote:
           | Who is anyone to speak for the entire world? But we still get
           | to speak.
           | 
           | > And for your allegations, can you provide any proof for it?
           | 
           | Read any of the half dozen articles on the front page this
           | morning detailing google's behavior. Or the links in TFA.
           | 
           | > What I don't understand, is how a tendentious hateful post
           | is not downvotes here on HN?
           | 
           | Turns out that person does speak for a whole lot of people.
        
             | sgregnt wrote:
             | > Who is anyone to speak for the entire world? But we still
             | get to speak.
             | 
             | So why then speak for the "entire world"? It would be much
             | better phrased if some one wrote: "*in my opinion* the
             | entire world is ... ", even this small addition of "in my
             | opinion" makes for a much more serious discourse, I
             | believe.
             | 
             | From my personal experience, when I check a random sample
             | of some of the accusations against facebook, then they all
             | seem to be a misrepresentation of facebook...
             | 
             | For the last part, I don't think HN is anywhere
             | repesenatative of even the opinion of US, let alone the
             | whole world. So not sure why you decide to mention that a
             | lot of people on HN might agree with the op, what does it
             | contribute to the discussion?
        
           | radley wrote:
           | > And for your allegations, can you provide any proof for it?
           | 
           | Actually, yes. The reason this is news is because it was
           | recently unredacted from internal Google documents submited
           | to the court:
           | 
           | https://twitter.com/jason_kint/status/1451579045246820355?s=.
           | ..
        
             | sgregnt wrote:
             | So the court is not over yet? The allegation might not be
             | proven true?
        
               | sofixa wrote:
               | It's not an allegation, it was in Google's internal
               | documents discovered during a trial. The _facts_ they
               | represent aren 't conditional on the outcome of said
               | trial.
        
       | arihant wrote:
       | I always wonder why Google doesn't do an Apple and turn off all
       | advertising on Google phones. Selling hardware and subscriptions
       | has proved to be more yielding than advertising. With Fuchsia on
       | horizon, Google can literally own the entire ecosystem from
       | desktop to mobile.
        
         | summerlight wrote:
         | That takes time. It's not that easy to move your main revenue
         | stream from one to another when it's an order of billion. And
         | yet Google's ads grows very fast, something like 20~30% YoY.
        
         | badrabbit wrote:
         | You never touch your main revenue/profit stream. Bad for short
         | term share holder happiness.
        
         | zdyn5 wrote:
         | Their revenues would plummet - last time I checked, ads are
         | something like 70-80% of their revenue. And they can't charge
         | anywhere near Apple can for their hardware products because
         | they don't have the established luxury brand. I'd doubt their
         | other subscriptions can make up for much either. Maybe they're
         | making some progress on Google Cloud and it could be a long-
         | term profit center but AFAIK Google Cloud still isn't
         | profitable as of yet. They ain't turning off ads anytime soon.
        
           | throwaway788 wrote:
           | I don't know how serious Google take GCP. BigQuery Data
           | Transfer service has been failing with internal errors when
           | trying to copy datasets between regions for the last 2+ days.
           | Must be no alerting/monitoring on the service. Doesn't instil
           | confidence in a platform when an important part of a product
           | can fail with no one seemingly noticing. Good luck trying to
           | contact anyone about it as well!
        
       | xyzzy21 wrote:
       | Probably constitute RICO!
        
       | known wrote:
       | So China was right
       | https://en.wikipedia.org/wiki/List_of_websites_blocked_in_ma...
        
       | throwawayay02 wrote:
       | We need a ban on targeted advertisement.
        
         | Mikeb85 wrote:
         | No thanks. Last thing I want is to be carpet bombed with un-
         | targeted ads...
        
       | cowpig wrote:
       | Google/Facebook doing shady things to undermine user privacy is a
       | generally accepted fact in this community, so I think that the
       | title understates the severity of the allegations in the article!
       | 
       | It contends that there was collusion between Google and Facebook
       | to protect their abuses of dominance in the marketplace:
       | 
       | "Google quickly realized that this innovation substantially
       | threatened its exchange's ability to demand a very large - 19 to
       | 22 percent - cut on all advertising transactions,"
       | 
       | ...
       | 
       | "However, Google secretly made its own exchange win, even when
       | another exchange submitted a higher bid,"
       | 
       | ...
       | 
       | "And as one Google employee explained internally, Google
       | deliberately designed Jedi to avoid competition, and Jedi
       | consequently harmed publishers. In Google's words, the Jedi
       | program 'generates suboptimal yields for publishers and serious
       | risks of negative media coverage if exposed externally.'"
       | 
       | ...
       | 
       | "For example, Google and Facebook have integrated their software
       | development kits (SDKs) so that Google can pass Facebook data for
       | user ID cookie matching," the amended complaint says. "They also
       | coordinated with each other to harm publishers through the
       | adoption of Unified Pricing rules..."
        
         | SilasX wrote:
         | > "And as one Google employee explained internally, Google
         | deliberately designed Jedi to avoid competition, and Jedi
         | consequently harmed publishers. In Google's words, the Jedi
         | program 'generates suboptimal yields for publishers and serious
         | risks of negative media coverage if exposed externally.'
         | 
         | Lol I guess that employee missed the training where they tell
         | you not to put this stuff in writing.
        
         | shawkinaw wrote:
         | > It contends that there was collusion between Apple and
         | Facebook to protect their abuses of dominance in the
         | marketplace
         | 
         | s/Apple/Google/
        
           | cowpig wrote:
           | Thanks! Fixed
        
         | TedDoesntTalk wrote:
         | I just wonder who in management positions thought this was a
         | good idea (in both companies) and green lighted it?
        
           | jedberg wrote:
           | Someone whose bonus is based on profits.
        
             | toyg wrote:
             | And who has probably moved on already.
        
           | LegitShady wrote:
           | Someone who gets prison time I hope.
        
           | whimsicalism wrote:
           | Management is full of idiots
        
             | classified wrote:
             | As is any other field of human activity, including software
             | development.
        
               | [deleted]
        
             | [deleted]
        
         | dillondoyle wrote:
         | I wonder what Google's take on this is. The system is so
         | incomprehensibly complicated they can hide behind that. The FB
         | relationship to me seems like it would be harder to explain
         | away.
         | 
         | Maybe Google could say they are including quality & spam in
         | their winning bid selection instead of only highest price.
         | 
         | Also conversion optimized bidding messes things up/more
         | complicated the highest CPM might not be the best or most
         | profitable ad for them to clear (another problem when they own
         | all sides of the transaction).
         | 
         | FB for instance say they take ad quality, engagement, &
         | predicted user behaviors into account when choosing winning ads
         | not just price - which is also transparent..
         | 
         | Another thing is publishers can usually set floors and optimize
         | for specific bid sources, like newssite.com could let their IOs
         | win bids until it's filled even at a lower CPM.
         | 
         | Or also clear rates, like maybe an SSP bids $100 but it doesn't
         | go through/get paid?
        
           | cudgy wrote:
           | Good points but "ad quality" and "predicted user behaviors"
           | are subjective and therefore not transparent.
        
       | specialist wrote:
       | Break these companies up, vertically. For social medias: cleave
       | advertising from search.
       | 
       | People would rightly scream if NYSE was owned and operated by a
       | cabal, playing both sides of every transaction.
       | 
       | One pillar of open markets is clear division of responsibilities.
       | To prevent this kind of market manipulation.
       | 
       | No conflicts of interest. No competing with your own customers.
       | No hiding important economic (market) activity.
        
         | harry8 wrote:
         | This is well expressed, the NYSE analogy is sound and speaks to
         | the heart of the thing.
         | 
         | How do we make it happen?
        
           | [deleted]
        
       | kwertyoowiyop wrote:
       | > "We've been clear about our support for consistent privacy
       | rules around the globe. For example, we have been calling on
       | Congress to pass federal privacy legislation for years."
       | 
       | Ah, the ol' "Congress oughta do sumthin'" move! Facebook just
       | used this one in their response to Haugen. It's a classic, like
       | fine wine.
        
         | aspenmayer wrote:
         | Megacorps clamor for more regulatory capture because they have
         | the means to lobby to ensure legislation is crafted to hurt
         | them less than it benefits competitors, and they will have
         | advance knowledge of impending regulatory changes so that they
         | can price in anything on the horizon today before that ship
         | sails tomorrow. Of course they want more regulation. It gives
         | Congress an ephemeral "win" while advancing megacorp interests
         | at every other counter-party's expense.
         | 
         | Capitalism is the crisis. Advertising is just one expression of
         | said crisis.
        
       | aasasd wrote:
       | This leaves me curious, though, as to how Google subverted
       | 'header bidding'. Afaiu from the linked description, it happens
       | on the client side--so how is the Goog able to manipulate it?
        
       | DeathArrow wrote:
       | Nothing will happen. Big tech companies invested large sums of
       | money in the elections.
        
       | fencepost wrote:
       | Of _course_ Google takes privacy very seriously! It 's a
       | potential threat to a huge part of their business, and if you
       | don't take those threats seriously how can you neutralize them?
        
       | Terretta wrote:
       | TL;DR: We need SDK tracking prevention at the user device level.
       | 
       | ---
       | 
       | > _[Google and Facebook] have been working closely to help
       | Facebook "recognize users in auctions and bid and win more
       | often."_
       | 
       | > _" For example, Google and Facebook have integrated their
       | software development kits (SDKs) so that Google can pass Facebook
       | data for user ID cookie matching," the amended complaint says._
       | 
       | Devs flipped out when Apple put code in iCloud Photos SDK to
       | screen images prior to encrypted storage on Apple's servers. Gist
       | was "it's my phone, not Apple's phone, they have no right..."
       | even though this was an SDK for user intent uploads.
       | 
       | I raised the point this isn't 'just' an Apple issue, it's an SDK
       | issue. Referenced the weather app SDK scandal a few years back
       | when most weather apps were selling user tracking, many _without
       | even knowing_.
       | 
       | Similar happens with user/member/location SDKs across the board.
       | 
       | Devs are incorporating user-hostile SDKs in their apps, with
       | Google and FB among the top two. Users have dev's apps running in
       | their phones with no idea they're giving those two firms broad
       | reach.
       | 
       | The SDK telemetry for user tracking aggregation is much more
       | pervasive, hostile, and unexpected by users than a hash check on
       | image upload.
       | 
       | Tools like NextDNS.io, AdGuard, or eero Secure help block these
       | SDKs' tentacles but most DNS providers refuse to help.
       | (CloudFlare, for instance -- are their ad clients too big?)
       | Apple's new tracker blocking doesn't help enough either, as it
       | blocks some trackers but not ads which track, and breaks NextDNS
       | and AdGuard (bug they say they'll fix).
       | 
       | This problem of common SDKs working across apps to ensure one way
       | or another the user is caught in the dragnet demands a technical
       | solution at the user device level.
        
         | indymike wrote:
         | An SDK is just a library I include in my app, initialize and
         | call. The problem is that developers are having to include user
         | tracking SDKs to make money. This goes back to the 30% fees
         | charged by the app stores: for many apps it's better to be free
         | and sell data than to try to make a profit on what's left after
         | selling an app for $2 (also, the fact the app is only worth $2
         | to the user is an issue too).
        
         | smoldesu wrote:
         | SDKs won't solve a fingerprinting problem. We can play a
         | reductive game where we slowly strip devices of permissions in
         | the name of 'security' but at the end of the day, anything
         | connected to the internet is forced to relay enough information
         | to be identifiable on a network.
        
           | harry8 wrote:
           | And if you leave your house no amount of armor can prevent
           | you from being assaulted. This is why we have law and social
           | norms that ensure there are consequences for committing
           | assault and we leave our houses mostly without wearing armor.
           | 
           | Ban the tracking. It's like toxic waste, if it's on your
           | servers you're responsible for it. If you do it anyway and
           | get found guilty you are banned from selling advertising for
           | some number of years. The hint of a problem should see a
           | significant immediate drop in the share price. Level playing
           | field, same for everyone, if you can't survive that you don't
           | have a viable business model anymore than any other racketeer
           | whose run ends.
        
       | AlbertCory wrote:
       | Brief note about this vs. yesterday's threads:
       | 
       | People who think the tech giants maintain their dominance via
       | patents are 60 years behind the times. It's network effect plus
       | some outright illegality like this.
        
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       (page generated 2021-10-23 23:01 UTC)