[HN Gopher] Analog: A simple productivity system
       ___________________________________________________________________
        
       Analog: A simple productivity system
        
       Author : kkoncevicius
       Score  : 94 points
       Date   : 2022-02-11 16:20 UTC (6 hours ago)
        
 (HTM) web link (ugmonk.com)
 (TXT) w3m dump (ugmonk.com)
        
       | autarch wrote:
       | I assumed this was just a parody until maybe 3/4 through. Even
       | then I had to click on through to the "buy" page to make sure it
       | wasn't a joke.
        
       | itsmemattchung wrote:
       | I really love the simplistic, analog system. But, I'm more
       | interested in the metadata of my habits, which is why I prefer a
       | digital based system. How many tasks have I written down in the
       | last week and not touched? How many tasks have I abandoned in the
       | last 30 days. etc
        
       | drKarl wrote:
       | Full circle, back to using dead trees.
        
       | cosmiccatnap wrote:
        
       | flobosg wrote:
       | (2020)
        
       | rank0 wrote:
       | This is fucking ridiculous. I like the sentiment but the dude is
       | selling notecards and a wooden box for $100 + recurring
       | subscription. This is like a caricature of modern day
       | entrepreneurship.
        
         | mlac wrote:
         | Yeah... By chance the YouTube video of this come across my feed
         | last night but hadn't looked at the price yet.
         | 
         | $50 would have been questionable, would have pulled the trigger
         | at $35. Odds are this will end in a pile of other flavor of the
         | week productivity solutions (see bullet journal, panda planner,
         | hipster PDA, moleskines and other notebooks).
         | 
         | That said, I find just switching to a new system keeps me on
         | track for a month or two of productivity boost, then I revert
         | to my old ways.
        
           | sdoering wrote:
           | I remember when I stumbled upon the first video explaining
           | the bullet journal method. Long before a Kickstarter or the
           | idea of making money through the method.
           | 
           | It was the first productivity/self organisation method that I
           | could stick to. At least in parts.
           | 
           | Nowadays, some 15 years later, I still use it but adapted to
           | my needs. I use it with any notebook I have available. Even
           | if I prefer Leuchtturm 1917.
           | 
           | I don't use the index parts. But I use the markers for task,
           | idea and so on.
           | 
           | I also liked the start of ugmonk. The minimalistic shirts. Or
           | the canvas bag. The I do it myself and build a business with
           | well designed stuff. And a great deal of content marketing.
           | 
           | But this product is imho purely ridiculous.
        
         | mrmuagi wrote:
         | Well compared to, say, sticky notes (I tried this, yuck) or
         | Google Keep (also tried this), it's a bit more costly, but the
         | subscription is not mandatory so it tampers that edge. But I'm
         | not sure you can fully dismiss the value. Some find the
         | aesthetics of rainbow sticky notes unappealing -- or dislike
         | high tech solutions of web/mobile app for their proximity to
         | other time wasting activities and vices -- there is appeal in a
         | low tech, sleek and visually appealing card system like this.
         | I've done some hobby woodworking, and even ordered cards
         | printed overseas before to resurrect a board game that went
         | extinct, and I think you can even make an argument you can DIY
         | it much cheaper (sans labour of course) but anybody who's done
         | a big enough project can relate that sometimes it's okay to
         | defer that to someone else (who lives in Pennsylvania I assume)
         | if it brings more time and value to you and you value the
         | product -- and especially here where I would argue that value
         | pays dividends in the future in being more productive due to
         | the compounding effects of it all.
         | 
         | But despite this all, I would align myself to your viewpoint
         | just out of principle of having anti-consumerism alignment.
         | 
         | > This is like a caricature of modern day entrepreneurship.
         | 
         | Well, let me refer you to the wild hustle and bustle world of
         | NFTs where you don't even get something physical!
        
         | protomyth wrote:
         | Heck, I thought Levenger https://www.levenger.com/ was a bit
         | expensive. I do love using note cards and such for some
         | organization, but I cannot give up search. I do admit I still
         | use some CRC-like techniques when building software.
        
         | [deleted]
        
       | [deleted]
        
       | garyrob wrote:
       | I'm using this in combination with a Python script I wrote that
       | sends me SMS messages for tasks as hard deadlines approach. So,
       | if I get too distracted for some days, because of a technical
       | issue or whatever, to pay much attention to the paper task
       | process, I still get the SMS messages. Since I always check any
       | SMS messages that come in, this prevents me from missing a
       | deadline. And the physical setup of the Analog system means I can
       | always aim my eye at the list that's standing up toward the side
       | of my desk when I have time to do something. And adding something
       | to the paper list is trivial; instead of having to navigate to
       | the right app and type it in, I can just write a quick note on
       | the paper that's always right there within immediate reach.
       | 
       | I think that this combination is great for people with ADHD that
       | can cause one highly compelling task or technical issue to take
       | them over for days so that mundane tasks don't get done (or even
       | noticed) for that period. At least it is for me.
        
         | spicybright wrote:
         | The SMS messaging is a great idea.
         | 
         | I actually have a twillio + python SMS setup on a VPS that's
         | extremely reliable, but haven't designed a better interface
         | besides cron which is less than ideal.
         | 
         | How does your system work?
        
           | garyrob wrote:
           | It just runs all the time on my laptop. Every day at 9 it
           | checks a sqlite3 database to see if there are tasks for the
           | day. That's running in a thread.
           | 
           | The main process has a little interface with a menu that lets
           | you input a task, view tasks, search for tasks by text
           | string, etc. (I did do some work on it; it wasn't just a
           | 10-minute project! But what the heck, I've needed something
           | that would solve me problem for decades and nothing I found
           | in the marketplace worked (for me)!)
           | 
           | I'm thinking of making a web interface and allowing other
           | people to use it.
        
         | throwawayboise wrote:
         | I have tried SMS alerts for various things. What happens is
         | that I start ignoring SMS. So this isn't something that will
         | work for everyone, especially if the SMS messages become too
         | frequent.
        
           | garyrob wrote:
           | You are correct. I'm leveraging the fact that I do check SMS
           | messages religiously, but that is not true for everyone.
        
         | dpweb wrote:
         | Same concept maybe, I use emails as my todos and snooze them to
         | popup at the right time. Inbox always at zero so its easy to
         | see something I gotta take action on. Things will definitely
         | get missed otherwise and my email is always with me.
        
           | garyrob wrote:
           | I didn't know about snooze as an email feature, but a quick
           | google shows it as something for gmail? Is that what you use?
           | 
           | I see that there are 3rd-party solutions for MacOS. MacOS'
           | Mail doesn't have that feature that I'm aware of. (I use a
           | powerbook.)
        
         | sigg3 wrote:
         | Have you open sourced it? This sounds like something I'd
         | benefit from.
        
           | garyrob wrote:
           | No I haven't but I've thought of doing so and/or making a
           | freemium product out of it. Thanks for the encouragement,
           | that inspires me to think about it more.
           | 
           | I'm 65, and this current system is the result of about 4.5
           | decades of trying to figure out a system that would work for
           | me, including trying various commercial task lists and
           | reminder systems.
           | 
           | [edited: I wrote more text but deleted it because I don't
           | think it was worth anyone's time to read. :) ]
        
         | jamesvclements wrote:
         | Love the SMS idea, it's the one thing I always check / have
         | access to. Few months ago I setup a # I can text things I'm
         | grateful for throughout the day and it saves them in Notion.
         | Makes it a little easier to practice gratitude as cool things
         | happen without needing a journal or separate app
        
           | garyrob wrote:
           | Thanks for the feedback. I may make this available publicly,
           | but maybe after adding a web interface to it!
        
       | egypturnash wrote:
       | I am honestly surprised to find that the cards used in this
       | incredibly overproduced riff on Getting Things Done's method are
       | the same size as commonly-available index cards, so you can use
       | the cute tray without spending $10 for a pack of 50 cards. Or
       | maybe not - the tray has rounded corners designed to fit snugly
       | with the branded cards, while a $5 pack of 300 blank white index
       | cards from Office Depot has sharp corners.
        
         | spicybright wrote:
         | I'm going to sound like a party pooper, but the core market for
         | these kinds of products are people that want to get organized
         | so they buy these things to feel like they're doing it, only to
         | put it at the back of their desk drawer after a week of use.
        
           | egypturnash wrote:
           | Yyyyyyep.
        
       | swordsmith wrote:
       | I actually LoL'd reading this. You can buy packs of 10 small
       | notebooks (each the thickness of 10 of these cards) for $15 on
       | Amazon, they work just as well if not better. A notebook is much
       | easier to carry than a stack of cards with a wooden holder. It
       | can be stood up against the monitor, water bottle, or even by
       | itself.
       | 
       | The bubble symbols...spoiler it's very easy to mark each item
       | with "*", "+", "-", and any other arbitrary symbol with a pen.
       | 
       | Great marketing on this product though, I'm sure many would buy
       | it as a status symbol and make themselves feel better for having
       | such an elegant productivity system.
        
         | cle wrote:
         | Some people like things that look and feel good.
         | 
         | Personally I don't care about that, but I think it's fine that
         | other people do.
        
           | mcguire wrote:
           | True. And the wooden case looks pretty nice. But still hard
           | to carry around.
           | 
           | I got one of these at the Atlanta Pen Show a while back:
           | https://nockco.com/cases/fodderstack-xl
           | 
           | In a glorious one-off color: baby blue and hot pink.
        
         | [deleted]
        
         | thebean11 wrote:
         | Yup this is hilarious. Maybe I'll start selling special sticky
         | notes you can put on your monitor.
        
           | m463 wrote:
           | People probably don't remember "Macintosh Post-it notes" from
           | Saturday Night Live...
           | 
           | https://youtu.be/6Q-BH8j06pM
        
         | masukomi wrote:
         | speaking as someone who bought this:
         | 
         | * for me it's not a status symbol. I work at home. No-one but
         | me uses or sees my desk. My desk is filled with clutter so you
         | wouldn't notice it even if you did. I doubt my wife has noticed
         | its existence. I don't run around telling people about it
         | unless they specifically mention seeing/wanting something
         | similar.
         | 
         | * it's specifically _not_ for carrying around. it's for sitting
         | on your desk. "easier to carry around" is not a feature for
         | _this_.
         | 
         | * I don't have space on my desk for a notebook standing up. I
         | don't want to use up that much visual real estate. I would hate
         | to have it on my water bottle or anything like that because i
         | use that constantly and that would be damn annoying.
         | 
         | * yes, the bubble symbols are nothing special. but they had to
         | print _something_ there to address the idea of checking of the
         | task and their choice seems perfectly valid to me. I don't
         | think anyone believes they're some revolutionary idea.
         | 
         | * yes, although you didn't say it, i could use standard 3x5
         | note cards with it. I may do so. It wouldn't really make a
         | difference.
         | 
         | suggesting that folks who buy this are "mak[ing] themselves
         | feel better for having such an elegant productivity system" is
         | unnecessarily derogatory and dismissive.
         | 
         | I seriously doubt that anyone who buys this actually believes
         | it is a "productivity system". It's just a wooden note card
         | stand with some cards that match its aesthetic. I don't think
         | anyone believes they're more functional than a deck of blank
         | 3"x5" cards from the corner store.
         | 
         | I like things that look nice. This looks nice to me. I am also
         | more likely to use something that looks visually appealing to
         | me than something that looks janky. So, i _could_ spend money
         | on a cheap-ass solution, or 3d print some plastic equivalent,
         | but i wouldn't use it long and the result would be wasted money
         | and goods. I've been using this for months and like it very
         | much.
         | 
         | your whole tone is dismissing this as if everyone who bought it
         | is a dupe, too stupid to realize it's something more than it
         | actually is. That's like suggesting that everyone who buys a
         | Rolex with diamonds (or whatever) all over it somehow thinks it
         | tells better time, or will get them to their meetings better,
         | than a cheap quartz watch. I don't think that's reasonable at
         | all.
         | 
         | Liking "nice" things (for whatever your definition of "nice"
         | is) doesn't mean you loose IQ points when you indulge that
         | affinity. Buying nice things you enjoy is not a bad thing.
         | Choosing to surround yourself with items that make you smile is
         | not a bad thing. We shouldn't try to make people feel bad for
         | buying things they like. (ignoring the minimalism / consumerism
         | debates)
        
       | porcoda wrote:
       | I've tried these kind of systems with pre-printed
       | forms/lists/labels on cards or pages. I'm not convinced they're
       | worth the extra $ beyond my good old fall back: a couple
       | different colored post it note pads and notes organized around
       | the edge of my monitor.
        
         | TameAntelope wrote:
         | I love post it notes! I stick them semi-randomly around my
         | desk/on my monitor and they give me a real-time sense for how
         | I'm doing:
         | 
         | * I stack the completed ones, productive days have fat stacks.
         | 
         | * As my desk gets more cluttered by post it notes, it triggers
         | my desire to "clean" my desk, by accomplishing the work.
         | 
         | * I periodically re-assess the utility of the work, which keeps
         | me focused on the most important things.
         | 
         | * Their specific location on my desk is a fuzzy ranking system;
         | the more inconvenient the sticky note, the higher priority. For
         | example, I'll put a sticky note in the middle of my monitor if
         | it's _immensely_ important to more or less prevent me from
         | working on anything else. Other times they can go next to my
         | keyboard, further way on the edge of a desk, and I 've
         | occasionally hidden sticky notes (not entirely) behind
         | speakers, if I just need to remember the information but don't
         | want to be distracted by acting on that info just yet.
         | 
         | It's not very portable, but when I'm at my desk it's worked
         | pretty well to keep me on task.
        
           | porcoda wrote:
           | I also like that I can prioritize things by sticking them to
           | my laptop next to the trackpad. Important notes that need to
           | follow me away from the desk often get stuck there.
        
         | dboreham wrote:
         | I have a problem with any paper-based solution which that the
         | paper tends to disappear (or become lost). This effect becomes
         | worse if you work from multiple locations, go on vacation etc.
         | Each transition between work location introduces the potential
         | to lose track of the paper. That said, I think a paper system
         | is a good way to debug the workflow prior to creating a
         | persistent software implementation.
        
       | protomyth wrote:
       | On a tangent, does anyone know where you order custom cards from?
       | I have always wanted 3x5 cards with a little bit of white space
       | on top (for a title) and then isometric graph paper for the rest.
        
       | gcr wrote:
       | I saw this last year! You can replicate this system with a stack
       | of index cards and a hair tie. :)
       | 
       | You can even make the top card stand at a similar angle if you
       | want: take the top card off the stack, bend the edge inward by
       | 120 degrees or so, and tuck that "hook" of the bent card back
       | into the hair tie to stand it upright. You can even put a pen in
       | there. It's great to take to the store for shopping!
        
         | wsinks wrote:
         | Thank you for doing the design work for me! I'm literally
         | copying the well thought drawn in system.
         | 
         | I was just wondering how I would make the wood thing, and now
         | you've inspired me to have this system on my desk by the end of
         | the day. Brilliant!
        
         | spicybright wrote:
         | Yup! You can also buy a flash card holder, which is a plastic
         | case that's index card sized if you're so inclined.
        
         | egypturnash wrote:
         | A binder clip works well too. It's the Hipster PDA!
         | http://www.43folders.com/2004/09/03/introducing-the-hipster-...
        
           | Arubis wrote:
           | This was also my first thought! Everything old is new again.
        
           | allenu wrote:
           | I immediately thought of the Hipster PDA as well. I'm so glad
           | the page is still up after all these years!
        
             | protomyth wrote:
             | I thought of this: https://www.levenger.com/stationery-
             | notebooks-322/pocket-bri...
             | 
             | Because you might as well go in style.
        
       | Eighth wrote:
       | I understand the sentiment, and it's a nice looking bit of desk
       | clutter, but if you're looking for a organising tool, just buy a
       | cheap notebook for pete's sake. Keeping a notebook on your desk
       | is invaluable if well used.
        
       | calculated wrote:
       | I really hate everything that tries to bring your focus back to
       | you as it should be. I think it's all bull*hit. The one true
       | thing is that focus is on the psychological side and we just have
       | to deal with discomform, that's how you win, not by buying some
       | magic paper.
        
       | mcguire wrote:
       | The best system I came up with:
       | 
       | 1. Get a small spiral-bound notebook, say 3x5 or whatever is
       | sitting in the supply cabinet.
       | 
       | 2. Write today's date on the top of the first page. Write each
       | task on _one line_ on the page. (You only need enough detail to
       | remember what the task is.)
       | 
       | 3. As you complete tasks, draw a line through them. It's more
       | satisfying that check marks or whatever.
       | 
       | 4. As you add tasks, just write them on the today page.
       | 
       | 5. Or, if you know you aren't going to get to them until
       | tomorrow, write tomorrow's date at the top of the next page and
       | put them down there.
       | 
       | 6. Or, if you know you can't get to it until Monday, write the
       | dates on the pages in between, one page per day, until you get to
       | Monday and write it there.
       | 
       | 7. At the end of the day, look at the list of tasks you didn't
       | get to. Carry them over to tomorrow's page and mark them out on
       | today's. It feels great.
       | 
       | 8. Try not to carry too many over to any particular day; after
       | two or three, put the rest on the next day's page. Some days I'm
       | only good for one or two things.
       | 
       | It's all about a) making sure you remember things, and b) making
       | sure you aren't overwhelmed by what you have to do at any one
       | time. (I almost never move a task _up._ )
        
         | jperras wrote:
         | I tend to avoid self-promotion, but this was just too on the
         | nose to ignore: what you've described is almost quite literally
         | the functionality of https://teuxdeux.com.
         | 
         | We like to say that our biggest competition is pencil & paper.
        
         | KennyBlanken wrote:
         | Ah, but that wouldn't let someone charge a subscription of
         | $10/month for thirty small pieces of paper.
         | 
         | For comparison's sake: a small-ish clairfontaine cloth-bound
         | notebook costs about $10
        
         | [deleted]
        
         | unexistential wrote:
         | After years of trying to be productive with to-do apps, I've
         | found that nothing beats the flexibility of plain old pen and
         | paper. Even analog systems like Analog or Bullet Journal impose
         | rules of varying inflexibility, and that made them very
         | unappealing, for me at least.
         | 
         | I guess this is because people have different ways of thinking
         | about goals, tasks and timeframes. For me what works best is a
         | 'week todo' that contains coarser/larger tasks and a daily todo
         | that contains more granular tasks, often sub-tasks of the
         | weekly ones. Adopting this method has made me more productive
         | than I've been in years.
        
       | hkhanna wrote:
       | This reminds me a little bit of the "bullet journal" technique
       | [0]. It will make a great gift for my very todolist-oriented
       | spouse!
       | 
       | [0] https://en.wikipedia.org/wiki/Bullet_journal
        
       | keb_ wrote:
       | LMFAO
       | 
       | All jokes aside, this looks really well designed and thought out,
       | but the pricing is hard to justify even if you're the type of
       | person who can drop $100 on a block of wood and index cards
       | without wincing, especially if you're the kind of person who is
       | self-aware of their socioeconomic status. I do applaud the
       | creator for giving an overview of how he came up with Analog in
       | the intro video (which includes him mentioning he first found
       | success with index cards).
       | 
       | I do agree with him that it's hard to stay on track when using
       | digital productivity tools. I use a whiteboard I bought at
       | Walgreens, draw a bunch of checkboxes on it, and keep that over
       | my desk, so I can't ignore it.
        
       | dmje wrote:
       | Hilarious. $65 for a pack of index cards and a block of wood.
       | 
       | Good on em if they can make this work. It's genius. For all the
       | wrong reasons.
       | 
       | I started worrying about "my method" when I was 14 and back then
       | my revision time largely involved colouring in new and
       | increasingly complicated revision timetables.
       | 
       | 35 years later and I've finally nailed it: stop fannying about
       | with endless "techniques". Stop procrastinating with the latest
       | task fad. Stop buying new software, new hardware, new (lol)
       | blocks of wood and index cards.
       | 
       | Instead, just do. The. Work.
       | 
       | It might involve a notepad, it might involve a task app. But
       | either which way, push the how to the back and bring the do to
       | the front.
       | 
       | Turn off email. Turn off your phone. Turn off notifications.
       | 
       | This is the true way that work gets done.
        
         | [deleted]
        
         | rileytg wrote:
         | for me the $35 stand is well worth it. i've been following
         | something like this pattern for 15y, and the stand just makes
         | it a little easier and more pleasant. I couldn't make this
         | kinda thing for less, i don't have a wood shop.
        
           | smoldesu wrote:
           | What's stopping you from buying a pack of miniature notebooks
           | from Amazon/Staples/Office Depot/Alibaba for a fraction of
           | the price? What are you getting with this system that cannot
           | be replaced by a cheaper, more versatile solution?
           | 
           | Sorry if this sounds antagonistic, but I'm trying my hardest
           | to wrap my head around a $30/month paper-as-a-service
           | solution.
        
         | cultofmetatron wrote:
         | after all this time, I find the mist effective way to get shit
         | done.
         | 
         | pen and notebook. I write down my objective for the day and the
         | smaller steps required to accomplish that. Then I just mark
         | down as I go.
         | 
         | no complicated process needed, just do it
        
       | surfmike wrote:
       | I bought a similar card holder on Etsy for $20 and been a fan:
       | https://www.etsy.com/listing/859030214/task-card-holder
       | 
       | And these todo cards off Baron Fig for $10 (they have a dot
       | pattern and a todo pattern):
       | https://baronfig.com/accessories/strategist-index-cards
        
       | galfarragem wrote:
       | If you like analog, you may get some tidbits from here also[0].
       | 
       | [0] https://github.com/slowernews/hamster-system
        
       | cobertos wrote:
       | It almost feels like we have to divest from the current
       | technology landscape to be productive again
        
       | dpweb wrote:
       | In the past I'd eyeroll at $100 for some index cards, as
       | something for the 20s/single/300k programmer crowd. But these
       | look great I have to admit its tempting. I like 2 or 3 things on
       | my desk MAX and it does matter those things are pleasing to look
       | at 14 hours a day.
        
       | valyagolev wrote:
       | I use Nobo memo board, which is a horizontal whiteboard that fits
       | well under my display and is very nice for a todolist
        
       | ctrlp wrote:
       | For anyone looking for a non-precious, well-designed analog
       | companion for work, I've really enjoyed using David Seah's
       | Emergent Task Planner notepads [0]. They're great if you've got a
       | busy day interspersed with meetings. I like the full-sized
       | version. You can print them up yourself or just pick up some very
       | nice pre-printed pads from his store [1].
       | 
       | [0] https://davidseah.com/node/the-emergent-task-planner/ [1]
       | https://shop.davidseah.com/
        
       | yboris wrote:
       | side-note but related: a 1-page year calendar
       | 
       | This is my favorite way to organize a year - a beautiful design,
       | one page to collect everything:
       | 
       | https://davidseah.com/node/compact-calendar/
        
         | defulmere wrote:
         | +1 for Dsri Seah's tools!
         | 
         | Their Emergent Task Planner kept me on track for years, and I
         | still go back to it when I feel like my day is spiraling out of
         | control. It's a great companion to my existing digital
         | productivity tools.
         | 
         | https://davidseah.com/node/the-emergent-task-planner/
         | 
         | (edit: name correction)
        
       | sandreas wrote:
       | He should extend this to an analog "device" that can be used to
       | structure meetings. I'd bet that companies would pay a lot for
       | things reducing the cost of their meetings and you would need way
       | more of the cards :-)
       | 
       | Did you also once work in a company that was paying hundreds of
       | dollars for SCRUM office utilities? :-)
       | 
       | Now that I think about it, maybe I'll print some content of my
       | article[1] notes onto cards and make a quick buck...
       | 
       | Well, at least there is no obvious sign that something so secret
       | about Analog, that it cannot be told in the video and that you
       | can't rebuild it yourself without paying.
       | 
       | I like it though (if you don't take it quite so seriously)...
       | 
       | [1] https://pilabor.com/blog/2021/04/tips-and-tricks-for-
       | meeting...
        
       | stuckkeys wrote:
       | This idea is not unique. I would be surprised if he has a patent
       | for this.
        
       | thenerdhead wrote:
       | I've used this system for years, but never considered buying this
       | overpriced product. I am quite sad to see this be so marked up as
       | a designer / minimalist type of product to make productivity seem
       | more sexy than it really is. I know people buy it, but it feels
       | wasteful.
       | 
       | I buy dotted grid index cards and use an old smartphone stand to
       | keep it upright. Total cost is maybe $20 total for a couple years
       | of supply. I use my own notecard template I came up with and
       | bullet journal syntax for each line item. I plan only individual
       | days with notecards. Usually it's one highlight(i'd be happy with
       | my day if done) and three things I want to get done that day.
       | 
       | The benefits of writing things down on paper are insane. It
       | definitely sticks better than apps or websites that provide
       | similar functionality and syncing. I usually use todoist in
       | combination with my notecards. I see the notecard method as my
       | daily "tactics" and a notebook or app as my longer term
       | "strategy".
        
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