[HN Gopher] Listerine Mouthwash Royalties
       ___________________________________________________________________
        
       Listerine Mouthwash Royalties
        
       Author : hodder
       Score  : 136 points
       Date   : 2022-04-21 17:23 UTC (5 hours ago)
        
 (HTM) web link (auctions.royaltyexchange.com)
 (TXT) w3m dump (auctions.royaltyexchange.com)
        
       | ddod wrote:
       | Related to Listerine: I have a memory of reading a study that had
       | people use mouthwash (possibly Listerine) the night before taking
       | a cognitive test. The mouthwash group did worse than the control
       | group for some reason.
       | 
       | I'd really love to find the study again if anyone else knows
       | where it is (my googling is apparently not good enough)
        
         | rvba wrote:
         | Maybe someone who brushes teeth regularly also studies
         | regularly, while someone who uses mouthwash cuts corners?
         | 
         | Or the alcohol / other chemicals.
        
         | kurupt213 wrote:
         | It's been a while since I've used listerine, but anecdotally,
         | the only option that left a seemingly cleaner mouth was the
         | 'original' formula/flavor. I doubt it's actually original. It
         | also has the worst flavor.
        
         | snikeris wrote:
         | Maybe alcohol absorbed sublingually?
        
         | Scoundreller wrote:
         | Dunno, but most contain alcohol which could have a negative
         | effect, even after the ethanol itself is cleared.
         | 
         | Many are re-formulating to alcohol-free formulas, and I think
         | it's because they fear tobacco-style lawsuits from anyone that
         | gets oral/throat cancers.
        
           | giarc wrote:
           | Many stores also won't carry it due to shoplifting concerns.
           | I've seen many drug stores with signs posted on the door that
           | they carry only alcohol free Listerine.
        
         | Covzire wrote:
         | I wonder if it's the Sucralose, a chemical completely unrelated
         | to sucrose(table sugar) and was originally developed as a
         | pesticide. I used Listerine for many years before I developed a
         | severe allergy to Sucralose. It started with the skin inside my
         | mouth peeling slightly, it wasn't painful at all just kind of
         | weird. Eventually I began getting hives and rashes on my hands
         | and arms and slowly it kept getting worse and worse. If I use
         | mouthwash or use toothpaste with Sucralose today I'll have very
         | bad hives all-over hives that'll persist for a couple days.
         | Ingesting any via food/snacks means a week of hives and needs a
         | round of predisone to feel somewhat normal until it's all gone
         | from my system.
        
           | mometsi wrote:
           | One morning, as Gregor Samsa experienced the pesticidal
           | effects of a sweetener used in his mouthwash, he discovered
           | that he had been changed into a monstrous verminous bug.
        
             | Covzire wrote:
             | I had to look up that reference to Gregor Samsa, lol. Btw,
             | I ordered the complete Far side in hardcover immaculate
             | condition that came in 2 giant books for around $50 a few
             | years ago from someone on ebay. For any Gary Larson fans
             | it's a great library addition though it's more like $75-100
             | these days, and I imagine they'll only get more expensive.
        
         | david_l_lin wrote:
         | Might be related, but mouthwash use is correlated with a drop
         | in systemic nitric oxide levels due to the negative impact on
         | the oral microbiome. You can find a review here:
         | 
         | https://pubmed.ncbi.nlm.nih.gov/35081826/
         | 
         | At Bristle (oral microbiome testing) we advocate against broad
         | antimicrobial mouthrinses as they can negatively impact your
         | oral health similar to how antibiotics cause dysbiosis in the
         | gut.
        
         | TheDong wrote:
         | > The mouthwash group did worse than the control group for some
         | reason.
         | 
         | I give it higher odds that the study's results were based on
         | bad statistics, or an insufficient sample size, than that
         | there's an actual notable difference here.
         | 
         | The reproducibility crisis has made this, I think, a reasonable
         | default assumption for old studies of this sort.
        
       | prepend wrote:
       | How does one value perpetual earning investments? The $2.1M is
       | 18.36 times the annual earnings. So after 18 years you've paid
       | off your investment and get $100+/year forever. In 36 years
       | you've doubled your money and the return would be 2% using the
       | back of napkin rate divided into 70 doubling time.
       | 
       | But over time it just keeps paying off, so the stability is good
       | but likely many other investments would give higher returns.
        
         | rahimnathwani wrote:
         | DCF
        
         | tantalor wrote:
         | https://en.wikipedia.org/wiki/Annuity#Valuation
        
         | ghaff wrote:
         | The short answer is Net Present Value or Discounted Cash Flow.
         | Future money is worth less than present money for inflation and
         | other reasons. So you discount any future moneys by some amount
         | per year--doesn't need to be a fixed amount--and eventually you
         | reach a point where that dollar you're receiving in 50 years is
         | worth... not much.
         | 
         | Very theoretically stocks are valued in the same way based on
         | future dividend payments. But that's not really how analysts
         | price companies.
        
           | pc86 wrote:
           | But if this is royalties from sales, wouldn't the amount
           | theoretically rise with inflation, especially for a mass
           | market consumer product like Listerine? So I don't see how if
           | you hold on to this royalty (easy to do), and Listerine sales
           | don't tank (out of your control), wouldn't your earnings be
           | more or less constant in real terms?
        
             | ghaff wrote:
             | I was answering a specific question--how you evaluate. Yes,
             | in this case, I would assume royalties would track roughly
             | with inflation, i.e. future cash flows will increase
             | although there are other reasons to discount beyond that
             | number. Even absent inflation you can earn some money by
             | banking it. And there's also risk of "stuff" happening as
             | you move into the future.
        
             | bombcar wrote:
             | DCF still works if you assume 0% inflation, as even without
             | inflation tomorrow dollars are worth less than today
             | dollars.
        
         | vasco wrote:
         | It's especially great if you live forever, as in 55 years
         | you'll triple it and in 73 you'll quadruple it!
        
           | eloff wrote:
           | I don't see how it compounds. It's just a royalty stream?
           | 
           | It must keep pace with inflation though (I guess through
           | increasing sale price of Listerine over time?)
        
       | syspec wrote:
       | > ABOUT THE ASSET
       | 
       | The history of Listerine brand royalties is one of contract law
       | legend.
       | 
       | In 1879, Dr. JJ Lawrence invented Listerine and in 1881, licensed
       | the secret formula to J.W. Lambert and Lambert Pharmaceutical
       | Co., ultimately settling on a royalty based on the number of
       | ounces sold, to be paid to him and his "heirs, executors, or
       | assigns" for as long as Listerine was sold.
       | 
       | For the next 75 years, the Lawrence family collected these
       | royalties, with the ownership stake splintering between various
       | heirs, some of whom sold portions of their stake to additional
       | owners (such as New York real estate broker John J. Reynolds, who
       | acquired half of the share of these royalties from the Lawrence
       | heirs in 1950).
       | 
       | After Lambert Pharmaceutical merged with Warner-Hudnut in 1955,
       | the newly merged management contested the $1.5 million a year
       | they were paying in royalties in court... a case they famously
       | lost in a decision that remains cited in contract law cases and
       | classes today.
       | 
       | As a result of this decision, the Listerine royalty payments will
       | remain in force for the lifetime of the brand, paid to whoever
       | owns a share. Today, those entities include not only the heirs of
       | the Lawrence family, but also various pension funds,
       | universities, hospitals, and multiple individuals.
       | 
       | This is your chance to be part of this exclusive group.
        
         | [deleted]
        
       | srmarm wrote:
       | Are you getting royalties for use of the Listerine brandname or
       | something in the formula?
       | 
       | If they changed the formula to something totally new but kept the
       | Listerine branding are you getting paid? If they kept the formula
       | but gave it a new name would you get paid? Just a new spelling?
       | 
       | Also how much has this royalty been subdivided?
       | 
       | The numbers and concept seem interesting but the site seems to
       | lack a lot of details.
        
         | ghaff wrote:
         | The original contract was something like a two sentence
         | contract. Presumably the royalty stream has been subdivided _a
         | lot_. And it 's the best selling mouthwash in the US. AFAIK,
         | all the mouthwashes under the brand, including alcohol-free
         | ones, are still covered by the original contract and there have
         | been significant reformulations.
        
       | golergka wrote:
       | This kind of asset is exactly what NFTs (backed by real-world
       | contracts) would be ideal for. I'd love to buy 1/100th of that
       | asset just by interacting with a smart contract.
        
         | riskneutral wrote:
         | Securitizing the Listerine royalty would require setting up a
         | Special Purpose Vehicle (basically a legal entity whose sole
         | purpose is to own the Listerine royalty rights). It would
         | require bank accounts to be setup to process the royalty
         | payment. It would be considered security and as such would need
         | to registered and regulated by the SEC in order to be sold. All
         | this would cost a several hundred thousand dollars in legal,
         | administrative and banker fees. This would only make sense if
         | several hundred million dollars worth of Listerine royalties
         | were being securitized, and if there are investors who are
         | willing to buy the hundreds of millions of dollars of resulting
         | securities.
         | 
         | None of those securitization processes could be made more
         | efficient, secure or cost effective with an NFT or any other
         | blockchain technology. Introducing cryptocurrency into the
         | securitization process would only be for the purposes of a
         | marketing stunt that would make the process more costly,
         | complex and risky.
         | 
         | You say you would love to buy 1/100th of an asset that has a
         | list price of $2 million, so presumably you would be willing to
         | invest $20,000. Well, I have news for you, multi-hundred
         | million dollar securitizations are not done because someone
         | says they would love to "interact" with a "smart contract" and
         | have $20k to invest, they are done because multiple investors
         | have promise to buy tens of millions of dollars of those
         | securities. And those investors are interested in earning
         | dollars, not "interacting" with "smart contracts" for fun and
         | games.
         | 
         | So no, NFTs are not ideal for this kind of asset.
        
         | humanistbot wrote:
        
         | mfringel wrote:
         | So.... let's say that was even possible, and you did that.
         | 
         | You pay: $20,000 in $some_coin (ignoring gas fees for the
         | moment) 1/100 of annual royalties is $1,142, taxable at your
         | marginal rate (say 20%), so $913 free-and-clear.
         | 
         | Even without doing discounted cash-flow magic, that gets you to
         | an annual 4.5% annual rate of return. Not great, not terrible.
         | 
         | BUT, you're doing this all in NFT-land, which means either you
         | hold it (in a cold wallet, ready to be shown once the next
         | royalty agency asks who owns this stuff), some other entity
         | holds it (and you trust them and pay their fees), and no one
         | has stolen your metaphorical apes over the next 21 years, which
         | is just what it would take to make back the investment. Also,
         | making the double-bank-shot bet that courts will recognize NFTs
         | as proof of ownership, and that the NFT itself does not become
         | taxable property, as a security.
         | 
         | Short of some kind of presumably inherent joy in interacting
         | with a smart contract, I'm really not sure what you intend to
         | gain, here.
        
       | bombcar wrote:
       | I wonder why you don't see Johnson and Johnson bidding on it; if
       | they acquire it they are effectively paying themselves at that
       | point.
        
       | ds wrote:
       | It a 5.5% cap with nothing backing it. Il take any random real
       | estate deal (which has tons of tax benefits) over this any day of
       | the week, plenty of which exist at the same cap or higher and
       | come with actual assets (land, building, etc..)
       | 
       | Dont get me wrong, Listerine is definitely as strong a brand as
       | there is (I cant even name a competitor off the top of my head)
       | so im not that worried about this going to zero, but that said I
       | would still expect a cap of ~8-10% to have this make sense over
       | other options backed by assets.
        
         | conductr wrote:
         | I wouldn't mind if it wasn't priced so high (what isn't these
         | days).
         | 
         | Assets have downsides too. Insurance, taxes, maintenance, and
         | general overhead in the sense that they are significantly less
         | passive. I don't get the "nothing backing it" part, maybe it's
         | not tangible but the brand here does have massive value and all
         | but guarantees substantial gross sales year after year.
        
           | dvt wrote:
           | > I wouldn't mind if it wasn't priced so high (what isn't
           | these days).
           | 
           | It's funny, to me it seems extremely cheap. With $2M, you can
           | basically guarantee 100k/yr in perpetuity while being hedged
           | against MMT interest-rate-fiddling, money-printing-induced
           | inflation, a crypto crash, a stock market crash, a housing
           | bubble crash, a tech bubble pop, etc.
        
         | intuitionist wrote:
         | The brand may not be a hard asset but I'd say it's likely to
         | hold its value better than plenty of hard assets (is an office
         | building in San Francisco really less risky than Listerine?)
         | and than lots of other royalty-generating intangibles at
         | similar cap rates (will there still be any Neil Diamond fans
         | alive in 20 years?)
        
         | icelancer wrote:
         | >> It a 5.5% cap with nothing backing it.
         | 
         | This is not true. Listerine has one of the most famous contract
         | law cases in the world backing the royalties for life, tested
         | in court.
         | 
         | It is almost assuredly the most secure contract of this type
         | you can possibly acquire.
        
         | ars wrote:
         | > I cant even name a competitor off the top of my head
         | 
         | Store brands are the competitor. They are exactly the same, but
         | cost less.
        
           | cgriswald wrote:
           | Also Crest Pro-Health, ACT, and TheraBreath of the top of my
           | head. I imagine Colgate also has a mouthwash.
        
         | reaperducer wrote:
         | This is what used to be called "passive income."
        
         | yakak wrote:
         | That's a silly comparison. Investors would be comparing this to
         | some pretty low yield bonds they would buy to mitigate the
         | risks of being over invested in real estate and stocks. Even in
         | a recession after a lot of bubbles burst, consumer brands of
         | household items tend to sell pretty well.
        
           | icelancer wrote:
           | Right. At some point you can't just buy more VTI, houses, or
           | whatever. It's almost like the term "hedge fund" means
           | something.
        
       | ffhhj wrote:
       | Stoped used it due to hypogeusia:
       | 
       | https://en.m.wikipedia.org/wiki/Hypogeusia
        
       | latchkey wrote:
       | At the current highest bid of $1.51m, it would be 13.2 years
       | before breaking even (not counting taxes).
       | 
       | For that amount of money, I can think of better investments.
        
         | giarc wrote:
         | The last auction for Listerine royalties ended with a winning
         | bid of $561,000 on $32,040 revenue over past 12 months... or
         | 17.5 year pay back!
        
           | Giorgi wrote:
           | that's not bad, considering if you want to pass something to
           | your offspring.
        
           | bombcar wrote:
           | If you had a $700k or so house, you could have mortgaged the
           | house and used the Listerine to pay the mortgage!
           | 
           | Probably causes you to become insufferable about other
           | brands, tho.
        
         | icelancer wrote:
         | >> For that amount of money, I can think of better investments.
         | 
         | The group buying this contract can, too. But that's not the
         | point of owning a diversified portfolio of assets that are of
         | varying correlation.
         | 
         | EG is not the same as EV.
        
         | stickydink wrote:
         | Is that the right way to view it? If you believe Listerine
         | isn't going anywhere, at that price you're making a reliable
         | 7.5% return that should track with inflation. On something you
         | presumably could sell just as easily as you bought. Doesn't
         | sound that bad!
        
           | riskneutral wrote:
           | This is not a great investment.
           | 
           | You can earn LIBOR + 7% on a BB rated CLO (Collateralized
           | Loan Obligation) bond. Since you earning a floating rate
           | (LIBOR) plus 7%, you would be far better protected against
           | interest rate increases. The Listerine royalty is a
           | perpetuity, which means that its value declines very rapidly
           | when interest rates increase.
           | 
           | The value of the Listerine royalty has some natural immunity
           | to inflation because the price of Listerine would increase
           | with inflation, but it is difficult for manufacturers to pass
           | on costs when it comes to retail consumer products like
           | Listerine. The CLO bond is floating rate, so it is also
           | protected somewhat against inflation.
           | 
           | You would need to dig into all the details of the Listerine
           | mouthwash business before investing, and those granular
           | details are unlikely to be available from the owner (Johnson
           | & Johnson). The CLO bond will be backed by underwritten loans
           | to 100+ large, private American companies across all
           | different industries, so the commercial risk is far lower due
           | to the diversification benefit of a CLO. The CLO structure
           | itself also ensures that chances of the CLO BB bond
           | defaulting are very low. The default risk can be reduced
           | further by investing in multiple CLOs. You could also
           | diversify beyond CLOs through other kinds of floating rate
           | securities that have a similar LIBOR + 7% yield, for example
           | Mortgage Backed Securities. With $1.5 million, you could
           | construct a very nice structured credit securities portfolio
           | for any target yield and risk level that you're looking for.
           | 
           | By the looks of this auction, the Listerine royalty is not
           | easy at all to buy or sell. A BB rated CLO bond would be more
           | liquid than this, and if you can afford to invest $1.5
           | million in a mouthwash royalty then you can also get an
           | investment broker who can help you buy and sell structured
           | credit bonds and perhaps even lend you money to increase your
           | leverage if you want to.
           | 
           | The Listerine royalty belongs in a huge investment portfolio,
           | such as a pension plan or hedge fund, where they have so much
           | capital that needs to be deployed that they are forced to
           | invest in highly obscure things like mouthwash royalties.
        
             | fnordpiglet wrote:
             | Still referencing LIBOR eh?
             | 
             | Im not sure your perpetuity model fully applies. It's not a
             | fixed rate perpetuity but adjusts with positive correlation
             | to, presumably, inflation + growth + idiosyncratic brand
             | value movement.
        
             | howeyc wrote:
             | Where can one buy these bonds?
        
               | riskneutral wrote:
               | You need a broker and a couple million dollars to invest
               | for them to take you seriously. The bonds typically sell
               | in minimum $100,000 pieces.
        
               | pc86 wrote:
               | You seem to need a couple million if you want to buy a
               | Listerine royalty as well so there's that.
        
             | kolbe wrote:
             | Why are you comparing a BB rated bond to a cash flow from
             | an American staple of consumption for a hundred years?
             | Everyone knows more risk comes with higher yield. That fact
             | doesn't make one or the other inherently better: just a
             | different position on the risk/yield curve.
        
               | riskneutral wrote:
               | Because the BB bonds are currently yielding LIBOR + 7%. A
               | royalty stream is similar to a bond in the sense that you
               | pay a price today to own an asset that will pay an
               | uncertain stream of future cashflows over time.
        
               | Giorgi wrote:
               | BB bonds are several years max, LISTERINE is forever.
        
               | bombcar wrote:
               | LISTERINE lives on, LIBOR is dead.
               | 
               | https://en.wikipedia.org/wiki/Libor#LIBOR_cessation_and_a
               | lte...
        
           | ghaff wrote:
           | Depending on which numbers you plug in, the bidders seem to
           | be evaluating it about where you'd expect. It's presumably
           | pretty low risk but not risk free, it's presumably fairly
           | liquid but it's a rather unusual asset, and it presumably
           | tracks inflation pretty well. Add all that together and I
           | certainly expect better than essentially risk free, highly
           | liquid investments but not outrageously so.
        
           | latchkey wrote:
           | I view time as money, so yes.
           | 
           | I'm not convinced you could flip it for a profit quickly
           | (taking in capital gains) and like property... there is a
           | history of sales. You'd have to wait a period of time (>1
           | years) before selling it again, you'd never really realize
           | that 7.5%.
           | 
           | As a safe counter example, for less money, I bought a condo
           | in a popular beach community with low inventory and a lot of
           | short term rentals. In the last year the property value has
           | increased by a solid 23%. I could have also rented it out for
           | revenue.
        
         | kolbe wrote:
         | What are the better investments?
        
           | latchkey wrote:
           | Property.
        
             | kolbe wrote:
             | Cap rates in my city are like 2.5%. Where are these juicy
             | yields?
        
               | ricardobayes wrote:
               | That's why most real estate investors get mortgages. Then
               | your ROI depends on the money down. Real estate
               | investments benefit from leverage.
        
           | uf00lme wrote:
           | Stock index?
        
         | kevmo314 wrote:
         | Well, after 13.2 years you'd have broken even and be up one
         | Listerine royalty. I don't know of any investments that have
         | dividend yields that high.
        
       | cool_dude85 wrote:
       | Never seen this kind of thing before, but I wonder if there's a
       | decent way to scam the music side. Invest a few months of return
       | into click farms to buy streams for some of your licensed music,
       | see if any of the algorithms decide it's popular now and you get
       | more money in your pocket.
        
         | 52-6F-62 wrote:
         | Please don't.
        
       | RivieraKid wrote:
       | Everyone in the comments seems to know what this is about. Can
       | anyone explain?
        
       | scottlamb wrote:
       | On the subject of (antiseptic) mouthwash, there have been studies
       | linking it to diabetes in overweight adults [1] and mortality in
       | hospitalized patients [2]. Nothing that conclusively proves
       | causality AFAIK, but it does give one pause...
       | 
       | [1] https://www.nature.com/articles/sj.bdj.2018.1020
       | 
       | [2] https://pubmed.ncbi.nlm.nih.gov/33067640/
        
         | jaywalk wrote:
         | Look at this guy, trying to drive down the selling price. I'm
         | onto you!
        
       | pg_bot wrote:
       | I'm surprised that Johnson and Johnson wouldn't want to
       | immediately snap up any available royalties that they could.
       | Getting rid of perpetual royalties seems like an absolute no
       | brainer to me if I were the CEO of JnJ.
        
       | webmobdev wrote:
       | On a slightly different topic - those of you who use Listerine
       | daily, have your teeth become more sensitive?
        
         | snikeris wrote:
         | I haven't noticed that, but I always rinse w/ water after using
         | it.
        
         | [deleted]
        
         | conductr wrote:
         | I'd also look into the "daily" part. All my bones are more
         | sensitive than they once were. I'm in my 40s and starting to
         | think all the days passing has something to do with it.
        
       | whiddershins wrote:
       | Meanwhile, I believe mouthwash is a scam and actually makes your
       | mouth drier and more prone to halitosis if used over time?
        
         | david_l_lin wrote:
         | This is because of negative impacts that broad antimicrobials
         | have on your oral microbiome. These mouthwashes essentially
         | burn away your microbiome and allow for new species to
         | repopulate the niche. Many times this means that anaerobic
         | species that cause halitosis can come fill in the space.
        
           | icelancer wrote:
           | A few comments with informational stuff from your company is
           | fine, but you're taking it too far with the repeated replies.
        
       | quags wrote:
       | This also peaked by interest, as well as the general concept or
       | royalty investing. But so far, I haven't found anything that
       | seems worth it. First, none of the royalty are guaranteed, so you
       | could buy something that may or may not get the same returns year
       | in and year out. Some of the royalties are small slices of
       | certain songs, like a small writer credit - so you are not clear
       | on exactly what is being bought with out more research. As an
       | example there have been songs like jcole + kanye west workout /
       | workout plan. There were a bunch of songs, three may be
       | considered well known, but you are getting a small slice from one
       | writer in that case. So you really need to dive into what is
       | being bought. Best case I can see on the songs is that maybe one
       | day some movie or tv show uses the music and you get a nice bump
       | in earnings, or there is some popular cover in the future. 100k a
       | year royalties, not guaranteed might make sense at a million
       | which gets you a 10% return which is decent, but this trades more
       | like a bond. Your resale may not be great if interest wanes in
       | this royalty exchange and you can get more stable returns in the
       | bond market in vanguard (trading actual bonds not etf's). I like
       | to invest in what I understand and what is simple, this just so
       | far is not. I do use Listerine zero (less intense / alcohol free)
       | which I'm not sure counds in this stream. I haven't bought the
       | original in a long time, since it has no flouride.
        
         | jmbrook wrote:
         | Interesting angle there for a form of 'insider trading' -
         | people in tv/film industry could easily buy this up and slide
         | their assets into their own creations.
         | 
         | What I don't quite get is why the royalty payers don't start
         | buying as well, feels like an easy way of boosting profits
         | (assuming they can finance at a lower rate)
        
         | prometheus76 wrote:
         | "This has also piqued my interest..."
        
       | david_l_lin wrote:
       | Not directly related, but Listerine and other broad antimicrobial
       | mouthwashes have been shown to have a negative impact on the oral
       | microbiome similar to how antibiotics cause dysbiosis in the gut.
       | 
       | At Bristle Health, we advocate for products that foster an
       | environment that supports your oral microbiome rather than
       | destroy it, as it's crucial to both your oral and systemic
       | health. You can find more about our research here:
       | 
       | www.bristlehealth.com
        
         | kingo55 wrote:
         | Very interesting... So does that mean avoiding mouthwash
         | altogether and only brushing with very simple fluoride
         | toothpaste?
         | 
         | I'm guessing you don't cater to Australia.
        
           | david_l_lin wrote:
           | Depending on your oral microbiome, there are more specific
           | mouthwashes that primarily target anaerobic species that are
           | implicated in diseases like gum disease and halitosis.
           | Fluoride is highly effective at reducing caries incidence,
           | but some newer ingredients also exist (such as
           | nanohydroxyapatite) with high clinical efficacy if you worry
           | about fluoride overexposure.
           | 
           | Additionally, depending on your oral microbiome, and your
           | risk for oral disease, we recommend other products that can
           | reduce your risk of disease and prevent the outgrowth of
           | species implicated in oral disease.
           | 
           | Unfortunately we don't ship to Australia yet! Someday soon I
           | hope!
        
         | KennyBlanken wrote:
         | Brush your teeth regularly, eat decent foods, user a waterpick
         | and/or floss a couple times a week, and get a dental cleaning
         | periodically.
         | 
         | You can find out more about my theories here:
         | 
         | www.stopfallingforshittybiomestartups.com
        
           | sizzle wrote:
           | doesn't the alcohol content in listerine increase the risk of
           | oral cancers I read somewhere?
        
           | david_l_lin wrote:
           | Regular oral hygiene is a decent predictor of oral health.
           | However this does not explain why the incidence of caries and
           | irreversible gum disease are so high. Almost half of all
           | Americans have some form of gum disease, which we can predict
           | using the oral microbiome, which are the same people that
           | regularly see a dentist and have "normal" hygiene habits.
           | 
           | Let's stop normalizing reactive medicine and start thinking
           | about personalized preventive approaches to health. There is
           | no one size fits all approach to your systemic health, and
           | the same applies to oral health.
        
             | plasticchris wrote:
             | I was in my thirties before I was taught to floss halfway
             | correctly, and since then my gums have sorted themselves
             | out great. I think we just don't educate people enough on
             | this.
        
               | luckman212 wrote:
               | Please share the correct way! I didn't realize I'd been
               | doing it wrong all these years.
        
         | ShakataGaNai wrote:
         | I question the legitimacy of this service. You say that you're
         | all about oral health but yet the marketing material [1] goes
         | onto use the fictional condition of halitosis. Which Listerine
         | basically [2] made up for marketing purposes because it sounded
         | scientific. So aren't you just playing to peoples fears rather
         | than actually trying to do so some good education?
         | 
         | [1] https://assets.website-
         | files.com/621fba879a7423c6c3a5c77d/62...
         | 
         | [2] https://dentaldepotarizona.com/history-of-halitosis/
        
       | hodder wrote:
       | This is a very interesting asset on an interesting site I just
       | found at an attractive FCF yield assuming current bid gets hit.
       | Does anyone have experience in investing in, or securitizing a
       | royalty stream? Quite fascinating.
        
         | fffobar wrote:
         | Not sure if a P/E of 18.38 is so so attractive, it looks
         | neither cheap nor expensive for something that will at best
         | keep up with the (nominal) GDP growth.
         | 
         | Why is it so cheap though in terms of absolute value, is the
         | percentage of revenues claimed by this asset very low? The
         | offer lacks detail. Where's an appropriate SEC form when you
         | need one :)
        
           | phkahler wrote:
           | >> Not sure if a P/E of 18.38 is so so attractive, it looks
           | neither cheap nor expensive for something that will at best
           | keep up with the (nominal) GDP growth
           | 
           | P/E is just an indicator (E/P) of what dividends _could_ be.
           | In this case the return is real and is over 5 percent. But it
           | 's not quite the same. As others have pointed out there is no
           | physical asset behind the investment. OTOH it appears there
           | is also no way to "cut the dividend" ever, so it's as solid
           | as the brand.
        
           | bombcar wrote:
           | It's not very tradable on the open market, so you really
           | _are_ buying a revenue stream.
           | 
           | However, pensions and endowments are probably quite
           | interested.
        
           | Scoundreller wrote:
           | It's an auction, so it'll go up, but there have been auctions
           | before, so it seems like different heirs/successors are
           | selling their stakes sliver by sliver.
           | 
           | My fear is that this is a branded product and as the royalty
           | stream gets further and further away from the
           | manufacturer/marketer, they'll just kill off the product and
           | push royalty-free alternatives.
        
             | thucydides wrote:
             | To put the wisdom of buying the royalty stream aside for a
             | moment, why would a manufacturer abandon an iconic and
             | profitable brand like Listerine after more than a century
             | just to avoid paying royalties they've been paying during
             | that entire time?
        
       | mfringel wrote:
       | Looking at most of the auctions, this looks like: "these are the
       | deals that don't make the hurdle rate of the typical buyers, so
       | let's make some money selling them to the dentists who like the
       | idea of owning a song and won't look too hard at the return."
       | 
       | I'd love to be wrong, but I'm not seeing a good alternate
       | explanation.
        
         | avs733 wrote:
         | I'm looking at this and thinking about how to model the cost of
         | having creating a massive increase in the number of plays of
         | one of these songs and the resulting Roi
        
         | sytelus wrote:
         | I think this is great and not often looked way to diversity.
         | They are selling at 20X annual earnings (or 5% annual returns)
         | and have track record of producing earnings for over 100 years.
         | Additionally, royalty is brand dependent (it seems), not
         | whether Listerine actually uses formula. Also, this is regular
         | consumable that is unlikely to get displaced anytime soon. The
         | best thing about it is that it is inflation protected. Not a
         | bad deal to diversity in low-risk, low-return zone.
        
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