[HN Gopher] Uncle Sam to block Adobe absorption of Figma over mo...
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       Uncle Sam to block Adobe absorption of Figma over monopoly fears
        
       Author : grdeken
       Score  : 85 points
       Date   : 2023-02-27 20:56 UTC (2 hours ago)
        
 (HTM) web link (www.theregister.com)
 (TXT) w3m dump (www.theregister.com)
        
       | merricksb wrote:
       | * * *
        
       | waprin wrote:
       | In a vacuum I agree that acquisition looked anti-competitive.
       | 
       | However, over time I'm very skeptical there's truly any
       | monopolies in the tech industry.
       | 
       | In the late 90s, early 2000 Microsoft was this unbeatable
       | monopoly, so much they had to go to the Supreme Court. Then
       | suddenly Google and Apple's resurgence made them feel barely
       | relevant, and I personally don't think that was because of the
       | outcome of that decision, it was because Microsoft got beat by
       | Google on web experience and Apple on hardware experiences. When
       | I was in undergrad, I remember Ubuntu #1 bug was Microsoft market
       | share, it was the #1 bug because it was this huge impossible
       | mountain to overcome, then one day you look at it and it seems
       | silly and irrelevant.
       | 
       | Just a few years ago Elizabeth Warren made breaking up Facebook a
       | central part of her campaign. Now just a few years later I could
       | legitimately believe that Facebook will be dead-ish in a decade.
       | I used to check it frequently and knew many people who bashed it
       | but frequently used it anyway. Now I barely use it and when I do
       | it seems like a ghost town - and I'm someone who has spent 0 time
       | on Tiktok. The idea that we need Congress to step in and stop
       | Facebook from taking over the world seems laughable just a couple
       | years later.
       | 
       | Even the unstoppable Google is looking very frail on every front,
       | notably on Search via ChatGPT but also Google for Work via
       | Notion, etc
       | 
       | If the feds wants to go after any monopoly, it feels it would
       | have be the iOS App Store, you can't build a mobile app without
       | building for iOS and Apple has it completely under their thumb.
       | Europe has the right idea forcing Apple to allow alternative App
       | Stores so users at least have an option of going out of their way
       | to get an app that Apple didn't approve. I don't think big
       | companies acquiring startups threatens competition so much as an
       | entire critical distribution channel being locked down.
       | 
       | In general, one thing I see over and over again in tech is people
       | look at the present moment and assume it's a lot more static than
       | it is. The world is very dynamic and the technology world 100x
       | so. Adobe acquiring Figma does seem anti-competitive but there's
       | probably a team of 3 people right now who just made the first
       | commit of what will eventually become the Figma killer so it may
       | not matter.
       | 
       | We've seen cycle after cycle of unbreakable monopolies getting
       | overturned by scrappy startups and it's hard to imagine that
       | cycle will stop now. Adobe's acquisition of Figma will probably
       | feel anti-competitive in the short-term but I'm skeptical it will
       | matter much long term.
        
       | tompic823 wrote:
       | When this deal was originally announced, Adobe's stock took a
       | ~10% hit. Now that the deal is getting blocked, their stock is
       | again taking a hit? I certainly can't claim to understand the
       | public markets.
        
         | patrickthebold wrote:
         | Maybe it's: "uh-oh Adobe must be in a really bad position if
         | they agreed to pay 20b for Figma". Followed by, "Uh-oh, the
         | need to buy Figma but can't".
        
         | [deleted]
        
         | Zetobal wrote:
         | The first hit was from investors that didn't like the deal...
         | the second is from investors that liked it. That the former
         | won't come back makes sense and so does the market. Well at
         | least in this case.
        
       | xnx wrote:
       | Adobe got lucky with this deal in a way that Musk could only wish
       | for.
        
       | barelysapient wrote:
       | I'm a longtime Figma user and selfishly I hope they don't get
       | sold to Adobe.
       | 
       | That said...The sale was rumored to be about $20b. Does anyone
       | really think that Figma has any chance of producing a return to
       | shareholders even close to that sale price even if they charge
       | customers aggressively?
        
         | zamnos wrote:
         | The question isn't Adobe will make back their money, though
         | they will. The question is how much money they don't get
         | because are customers using Figma and no longer have to pay
         | Adobe.
        
         | JKCalhoun wrote:
         | When Adobe moved to a subscription model (and not a very nice
         | one at that) I vindictively hoped that they would spiral down
         | the drain to irrelevance.
         | 
         | Kanpai!
        
         | BoiledCabbage wrote:
         | The US govts primary concern is not figma shareholders. It's US
         | citizens as it should be.
         | 
         | The harm to citizens outweighs the benefit to shareholders by
         | too much in this case to allow it.
        
           | curiousllama wrote:
           | What's the implied harm to citizens?
        
             | frereubu wrote:
             | For all those downvoting this question, I think you should
             | take it at face value. It would be nice to think that
             | "Genuine question..." is not a prerequisite for that.
        
             | edgyquant wrote:
             | Less competition = a worse product. Figma is great and
             | that's entirely due to disrupting business from adobe.
             | Allowing adobe to buy them means Adobe doesn't have to
             | innovate and can remain hyper dominate.
        
             | bradleybuda wrote:
             | One harm to citizens is that future entrepreneurs will be
             | less motivated to create new products in a regulatory
             | environment that makes it difficult or impossible for them
             | to profit from selling their businesses. Therefore there
             | will be fewer disruptive / innovative products.
             | 
             | If you think this is theoretical, see the startup scene in
             | Europe and Canada.
        
         | andrewxdiamond wrote:
         | Strangely enough every actor here is doing the right thing.
         | 
         | Adobe is serving their shareholder interests by munching up the
         | competition, Figma is selling to Adobe because of the reasons
         | you outlined, and the regulators are stepping in to represent
         | the interests of the public.
         | 
         | This is very much the system working as-designed
        
           | TedDoesntTalk wrote:
           | No, something is off:
           | 
           | > The $20 billion purchase price for Figma equated to 50
           | times its forecast $400 million annualized recurring revenues
           | in 2022
           | 
           | If you think that serves Adobe shareholder interest, you are
           | mistaken.
        
             | DrewADesign wrote:
             | Out of context? Sure. But Adobe isn't going to just buy it,
             | operate it, and collect its revenue.
             | 
             | Adobe rightfully sees itself standing on the edge of a
             | cliff. Adobe XD, despite having some great features, was
             | handily clobbered in the market first by Sketch, and then
             | by the vastly lighter-weight Figma. Beyond that, Figma has
             | a great, intuitive, smooth interface for making vector
             | graphics. It's not nearly as powerful as Illustrator, but
             | easily does what most interface and web designers need, and
             | that's probably a huge chunk of Illustrator's market rather
             | than the more intensive digital artist users.
             | 
             | If they lose Illustrator, the ecosystem is a lot less
             | valuable. Photoshop has significant competition from
             | relative newcomers and print media, etc. made in InDesign
             | is has much less gravity than it used to.
             | 
             | So rather than trying to make better and more innovative
             | products in earnest, they're going to try to buy and
             | suppress their competition just like Autodesk and so many
             | other dinosaur graphics companies.
        
               | kitsunesoba wrote:
               | I would say that for many users, Photoshop suffers from
               | feature bloat even more than Illustrator does.
               | 
               | In my personal usage, nothing that's been added since
               | CS1/CS2 has much meaningful impact. Heck rewinding to 7.x
               | or even 6.x would pose only minor inconveniences.
        
               | DrewADesign wrote:
               | Sure, but in terms of broad software design industrial
               | adoption, which is the only relevant metric when looking
               | at Figma, that's not relevant. Most companies just pop
               | users into their corporate CC site license and give them
               | a brand new fast laptop to run it on and be done with it.
               | It's basically SAAS at this point. Anyone tinkering with
               | old standalone versions of Adobe programs just isn't
               | really a factor here. They will likely never be a
               | significant part of the paying _Adobe Ecosystem_
               | customers, regardless.
        
             | HDThoreaun wrote:
             | Creating a monopoly is in every business's interest.
        
             | ideamotor wrote:
             | It only serves their interest if it creates a monopoly.
        
             | freeqaz wrote:
             | What's growth rate on that revenue though? If it's like
             | 20-30% growth per year... you're talking a pretty short
             | amount of time (3-5 years) until that revenue multiplier is
             | at parity with many publicly traded tech companies.
        
           | oldgradstudent wrote:
           | > This is very much the system working as-designed
           | 
           | The system was designed to criminalize any attempt to
           | monopolize, not just block the transaction.
           | 
           | The Sherman antitrust act was quite clear about it:
           | 
           | > Sec. 2. Every person who shall monopolize, or attempt to
           | monopolize, or combine or conspire with any other person or
           | persons, to monopolize any part of the trade or commerce
           | among the several States, or with foreign nations, shall be
           | deemed guilty of a misdemeanor, and, on conviction thereof;
           | shall be punished by fine not exceeding five thousand
           | dollars, or by imprisonment not exceeding one year, or by
           | both said punishments, in the discretion of the court.
           | 
           | Later it was made a felony.
           | 
           | It is not enforced this way by the courts.
        
             | meany wrote:
             | Are you suggesting that Adobe and Figma executives should
             | be criminally charged with an attempt to monopolize the
             | market?
             | 
             | Edit: I looked up the justice department's stance. From:
             | https://www.justice.gov/atr/antitrust-laws-and-you
             | 
             | The Sherman Antitrust Act
             | 
             | This Act outlaws all contracts, combinations, and
             | conspiracies that unreasonably restrain interstate and
             | foreign trade. This includes agreements among competitors
             | to fix prices, rig bids, and allocate customers, which are
             | punishable as criminal felonies.
             | 
             | The Sherman Act also makes it a crime to monopolize any
             | part of interstate commerce. An unlawful monopoly exists
             | when one firm controls the market for a product or service,
             | and it has obtained that market power, not because its
             | product or service is superior to others, but by
             | suppressing competition with anticompetitive conduct.
             | 
             | The Act, however, is not violated simply when one firm's
             | vigorous competition and lower prices take sales from its
             | less efficient competitors; in that case, competition is
             | working properly.
        
               | oldgradstudent wrote:
               | Yes. Or at least join the queue.
               | 
               | It it turns out, as almost everyone suspects, that Adobe
               | is buying Figma not because Figma will be a source of
               | revenue, but mainly to prevent competition, then it's a
               | clear violation of the Sherman antitrust act and should
               | be punished accordingly.
               | 
               | Before then in the front of the queue should be companies
               | like Uber whose entire business plan was dumping to
               | destroy the existing taxi industry, and then have the
               | monopoly power to raise prices.
               | 
               | That's a pure monopoly play.
        
             | gameman144 wrote:
             | Adobe isn't (ostensibly) trying to monopolize though,
             | they're trying to buy another company.
             | 
             | Regulators step in and say "That would be a monopoly", to
             | which everyone involved says "Darn, well we can't continue
             | trying to merge then, since that would be a felony".
             | 
             | This all seems totally fine and legal and working as
             | designed.
        
               | oldgradstudent wrote:
               | Everyone suspects they're buying Figma for $20B not
               | because they think it will bring that amount of money,
               | but that it will maintains Adobe's pricing power.
               | 
               | Is that turns out to be true, then it seems a violation
               | of the act.
        
       | sleepybrett wrote:
       | good, now do google and facebook
        
       | edoggie wrote:
       | Yet they couldn't be bothered to stop the merger of every major
       | media company down to a total of basically three businesses.
        
         | jeppester wrote:
         | Mistakes were made, lessons learned. Hopefully there will be
         | fewer of these mergers and acquisitions going forward.
        
         | twoodfin wrote:
         | Netflix, Amazon, and Apple?
        
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       (page generated 2023-02-27 23:01 UTC)