[HN Gopher] Big Tech as the New Big Tobacco
       ___________________________________________________________________
        
       Big Tech as the New Big Tobacco
        
       Author : Andrex
       Score  : 137 points
       Date   : 2023-07-21 19:44 UTC (3 hours ago)
        
 (HTM) web link (www.bigtechwiki.com)
 (TXT) w3m dump (www.bigtechwiki.com)
        
       | thefounder wrote:
       | I'm more concerned about Big Food as the new Big Tabacco. You
       | don't get cancer consuming tech products as much as you get from
       | Big "food".
        
         | drewcoo wrote:
         | I'm seeing religion that way.
         | 
         | It's hard to go to dinner without the prayer drifting over from
         | other tables, and even in LA most restaurants don't have no
         | prayer zones yet. We have known for years that it's not good
         | for anyone, but they have tough lobbyists, so getting rid of
         | the problem just seems impossible. We all accept somehow that
         | sports figures and celebrities endorse the product - they're
         | adults. We accept that adults should be allowed to make their
         | own decision. But just when we had religion-free zones for
         | children, here comes the 10 commandments on the wall and
         | creationism in biology class. No "this is your brain on
         | religion" commercials yet that I know of. Etc.
         | 
         | Just like there was never a "war on tobacco," there will never
         | be a "war on religion." Just like tobacco, there's too much
         | money in religion for that to work.
        
           | eindiran wrote:
           | I legitimately can't tell if this is satire or not.
           | 
           | > [E]ven in LA most restaurants don't have no prayer zones
           | yet
           | 
           | No municipality in a region with a bill of rights providing
           | freedom of religion is going to create no prayer zones.
           | 
           | > It's hard to go to dinner without the prayer drifting over
           | from other tables
           | 
           | This makes me think this is satire...
        
           | boeingUH60 wrote:
           | Huh? Where do you live that people pray at restaurants loudly
           | enough to distract you, lol
        
       | grammers wrote:
       | There are similarities, just exchange lung cancer with suicides
       | among teens. Big Tech must take its responsibility more seriously
       | and not pretend it's not their fault.
        
         | elpool2 wrote:
         | The difference is that smoking is clearly linked with lung
         | cancer, established by heaps of clear scientific data. The link
         | between social media and suicide is pretty weak by comparison.
        
         | jachee wrote:
         | You and the author are both lumping all of Big Tech in together
         | with Big Attention-Exploitation.
         | 
         | The latter is the subset to which people's ire should be
         | directed.
        
           | losteric wrote:
           | Amazon and Google are hardly innocent players. One could go
           | on to point at the effects of Uber, Yelp, AirBnb, Palantir,
           | so on... all "Big Tech".
        
       | paxys wrote:
       | Apple sells devices and consumer services. Microsoft sells an OS
       | and Office suite to businesses. Amazon is a retail marketplace
       | and a cloud operator. Nvidia sells graphics cards. Adobe sells
       | graphics software. Netflix makes movies and TV. Intel, AMD,
       | Qualcomm and Texas Instruments all design chipsets. Salesforce
       | sells CRM. Oracle, IBM, Cisco and the like all sell various
       | business services.
       | 
       | Go down the list of big tech companies and you'll find tens of
       | trillions of dollars of valuation - more than most other
       | industries put together - having _nothing_ to do with social
       | media or advertising. Even if you remove Meta (which the article
       | is about) from existence,  "big tech" would largely remain the
       | same.
       | 
       | So yes, all the concerns raised in the article are valid, but
       | equating Meta/Facebook with the entirety of tech is idiotic. Such
       | companies make up a very tiny slice of what the technology sector
       | is about, and they hardly wield the amount of political influence
       | that is suggested.
        
         | CPLX wrote:
         | The most important word in the phrase is "big" not "tech".
         | 
         | The problem with these firms is they have too much concentrated
         | power, which they obtained through anti-competitive practices
         | that are now cemented into the business model.
         | 
         | This is bad for society and it's imperative on society to break
         | up these entities and the power they wield as it's incompatible
         | with a democratic society.
        
         | enumjorge wrote:
         | A lot of the companies you mentioned have non trivial
         | investments in ads. I recently was surprised to find how big of
         | an ad business Adobe has for example. Not sure that these
         | companies would cease to exist if it weren't for advertising
         | but ads do influence these companies' products.
        
           | paxys wrote:
           | _Everyone_ has an investment in ads. Think news media,
           | movies, TV, fashion, your local grocery store, a bus with a
           | billboard on its side. That 's just how the world runs. If
           | you want to hold it against them then you are basically
           | ranting against all of capitalism rather than anything
           | specific to "big tech".
        
             | TaylorAlexander wrote:
             | > Everyone has an investment in ads. ... That's just how
             | the world runs.
             | 
             | Sure and some people take issue with aspects of how the
             | world runs and want to discuss it.
             | 
             | > If you want to hold it against them then you are
             | basically ranting...
             | 
             | Bold to state that making a critique of the status quo
             | automatically amounts to "ranting".
             | 
             | > ...against all of capitalism rather than anything
             | specific to "big tech".
             | 
             | It is not unreasonable to critique capitalism.
        
         | chinchilla2020 wrote:
         | Thank you. I've always been bothered by this lack of
         | seperation.
         | 
         | The 'dirty' parts of tech: * media * social media * PII
         | repackaging and unethical sourcing * targeted ads
         | 
         | Neutral or clean parts: * e-commerce * business automation *
         | technical and educational information
        
         | gumby wrote:
         | That ship has sailed. "Tech" is simply a positioning or
         | branding term.
         | 
         | Meta and Amazon are businesses that depend on developing
         | technology (so are true tech companies as much as NVIDIA or
         | Apple) but nowadays "tech" merely means at best "online". Most
         | so-called "tech" companies don't actually develop any
         | technology at all, often being less technical than a non-"tech"
         | company like, say, State Farm.
         | 
         | The term has become so denatured that a new term, "deep tech"
         | has been coined to mean what "technology company" used to mean.
        
           | beebmam wrote:
           | I don't think it's sailed. I think the classes of people that
           | feel like they're falling behind resent success. It doesn't
           | matter where that success comes from. The solution isn't to
           | try to disarm the agitated language. The solution is to help
           | the losers succeed, too.
        
           | llbeansandrice wrote:
           | WeWork tried to brand itself as a "tech" company. I agree
           | it's possible to sus out what companies are actually in the
           | technology space but the label is thrown around far too much.
        
           | CSMastermind wrote:
           | My personal test for this is: what percentage of the
           | company's total value is comprised of the intellectual
           | property their software source code holds.
           | 
           | The higher the percentage the more of a "tech" company you
           | are - the lower the more "traditional" you are.
           | 
           | No company will ever be 100% - all companies have other
           | assets that are worth money and even a company that sells
           | software as its main product might have lots of value tied up
           | in their brand or their sales book of business.
        
       | sgammon wrote:
       | big oil: yes we love this keep going
        
       | parentheses wrote:
       | I "Big Tech" incorrectly categorizes the problem. The problem is
       | social media products that monetize attention.
       | 
       | Meta, Twitter and other companies that build deep social media
       | products are in this group.
       | 
       | Netflix is not. Microsoft is not. Google is not.
       | 
       | I don't like that just because you're a large tech company you're
       | immediately demonized. This is demonizing success in this field
       | rather than "wrong" doing.
        
         | SoftTalker wrote:
         | Netflix does not monetize attention?
        
       | akomtu wrote:
       | Oh, it's far more than that. Virtual technodrugs, or addiction,
       | is one arm of the emerging new order. The second arm is control:
       | fine grained and invasive censorship, history rewriting and so
       | on. The third arm is a much faster discovery of knowledge to
       | empower the few. All three arms will derive their power from AI.
       | It could be used for good, but the current state of things in our
       | society don't favor such application of AI.
        
         | tmccrary55 wrote:
         | Yep and the two big limitations are:
         | 
         | 1) What content would be interesting to the mark
         | 
         | 2) Generating the actual content for the mark to view
         | 
         | And AI can easily do both.
        
         | RyanAdamas wrote:
         | You have the GenX "Hack the planet" types to thank for that.
         | They are the ones who helped these people build their
         | panopticon of terror.
         | 
         | Steve Jobs and Bill Gates will go down as authors of a new kind
         | of tyranny.
        
           | flyinghamster wrote:
           | > GenX
           | 
           | > Steve Jobs and Bill Gates
           | 
           | Both of those two were born in 1955, making them solidly
           | Boomers. Don't blame us for their shenanigans.
        
             | uoaei wrote:
             | Gen X bought the hype mostly uncritically and helped to
             | justify and normalize the techniques that are now
             | widespread today. Especially the end-of-history techno-
             | utopianism of Clinton et al.
             | 
             | Boomers were too late to the game but rode the wave once it
             | was normalized. Millenials recognized the ills and tried to
             | criticize to undo the justification. Gen Z never understood
             | the world any differently and so are little more than
             | victims.
        
       | bastardoperator wrote:
       | We can draw parallels, but you've never developed lung cancer
       | doom scrolling twitter.
        
         | z3t4 wrote:
         | You don't get lung cancer by injecting. Its just that everyday
         | life sux in comparison.
        
         | Andrex wrote:
         | Sharply increasing suicide rates among teens due to social
         | media isn't something to just shrug off, either.
        
           | ahahahahah wrote:
           | Do you know what had the largest impact on suicide rates of
           | teens in recent years? Them returning to schools after covid.
           | Could it be that things can, at the same time, have both
           | positive and negative effects on people?
        
           | teej wrote:
           | Something also not caused by doom scrolling twitter.
        
             | nimbleplum40 wrote:
             | Sure, Instagram though...
        
           | [deleted]
        
         | bitwize wrote:
         | And big tobacco hasn't brought the Nazis back.
        
           | FirmwareBurner wrote:
           | Big tobacco killed more people than the Nazis. Fact.
        
             | xethos wrote:
             | Nazis are more likely to have unwilling victims though -
             | quitting applies to smoking (difficult though it may be),
             | not being a target for Nazis
        
           | [deleted]
        
         | shpx wrote:
         | If being a smoker decreases your life expectancy by 10 years
         | and you live 80 years, then if you're wasting 1/8 of your day
         | on screens (2 hours/day if you don't count sleeping 8 hours)
         | then it's sort of like smoking, if we equate wasting your life
         | with not living at all.
        
           | tech_ken wrote:
           | I'm not sure if this logic really holds up. Lot's of things
           | "waste time". By this definition both television (before
           | scrolling people would easily spend 2+ hours watching "the
           | boob tube") and traffic (many people drive 45+ minutes each
           | way to and from work, which is time fully "wasted") are both
           | equivalent to smoking.
        
           | advsavsdvav wrote:
           | I know its HN and bashing big tech/ad-tech is what almost
           | everyone agree on here, but come on, is it really the same as
           | tobacco.
           | 
           | Even if we focus only on big ad-tech, many of the ad-based
           | companies provide very useful products. That's why their
           | business models work. Think google - maps alone is one
           | incredible product or think Meta, Whatsapp has helped me save
           | thousands of $ I would have otherwise spent on international
           | calling, and I am so much closer and engaged to family and
           | friends because of it, Martketplace has helped me buy/sell
           | lots of stuff and saved me lot of money too. And the list
           | goes on.
           | 
           | I do not disagree there are problems with these companies and
           | products but its just simply incorrect to equate it to
           | tobacco. There are tons of products that these companies make
           | that are actually very productive and useful.
        
       | UberFly wrote:
       | I don't really think this is anything new in the corporate world,
       | but the explosion of sources and easy access through devices is
       | what's made this stuff so potent. It's tough enough as adults to
       | resist the bombardment.
        
       | 1vuio0pswjnm7 wrote:
       | https://publicknowledge.org/is-this-really-big-techs-big-tob...
       | 
       | tldr; The testimony of one of the Facebook "whistleblowers" drew
       | the analogy to Big Tobacco from Sen. Blumenthal back in 2021.^1
       | But in 1995 Congress took action after Wigand^2 testified. None
       | of Big Tech's leakers so far have triggered action by Congress.
       | Even more, in the 1990's there was at least 10 years of
       | litigation before there was legislative action. Suing Big tech is
       | more problematic. IMO, it's mainly because they can continue to
       | hide behind Section 230. Was 230 was intended to protect
       | corporations with trillion dollar market caps. Big Tobacco had
       | nothing like Section 230.
       | 
       | 1. Even earlier Salesforce guy was comparing Big Tech to
       | cigarettes.
       | 
       | https://www.cnbc.com/2018/11/14/salesforce-ceo-marc-benioff-...
       | https://www.marketwatch.com/story/facebook-is-the-new-cigare...
       | 
       | 2. https://en.wikipedia.org/wiki/Jeffery_Wigand
        
       | Thoeu388 wrote:
       | > Republicans and Democrats began to view Big Tech in the light
       | ...
       | 
       | And current parties are somehow separated from big-tech? Media
       | controls information and help swing elections. Laptop from hell
       | was banned on all social media during election, today there is
       | proper plea bargaining...
       | 
       | Big Tech is not Big Tobacco. It is more like Military-industrial
       | Complex. They will start wars and crisis, to sell more weapons
       | and cover their corruption.
       | 
       | Big Tobacco leaves you freedom, they just sell fire sticks that
       | slowly kill you. What we have now, wants to control every aspect
       | of our lives!
        
       | tech_ken wrote:
       | Many industries have massive negative externalities and a
       | stranglehold on regulation through lobbying, loose campaign
       | finance laws, and regulatory capture. I get that scrolling can
       | become compulsive for some people, but I think comparing it to
       | Big Tobacco or even like the firearms industry kind of overstates
       | the case. Magazines and print media clearly led to high
       | prevalence of eating disorders and other behavioral health
       | problems in the pre-internet era, did the publishing industry
       | ever have it's "Big Tobacco moment"? What about the auto
       | industry, which has absolutely trashed the air quality in our
       | cities and towns? The meat industry is a horrorshow of
       | environmental destruction, negative health effects, and labor
       | abus, where are it's big showy hearings and investigative
       | committees? Instead we shower it with government support in the
       | form of grain subsidies.
       | 
       | Ad-tech is sleazy, and no doubt needs to be reined in, but the
       | problem is that private corporations in general need to be better
       | held accountable, not "Big Tech" specifically.
        
       | superkuh wrote:
       | This is such a terrible take. Nicotine is physiologically
       | addictive in the "directly screws with reward motivation" sense
       | in addition to causing physiological dependence through
       | adaptation. The stimuli we perceive through screens are in no way
       | addictive.
       | 
       | Conflating a normal stimuli with something that's actually
       | addictive is more dangerous than the thing it intends to stop
       | because it justifies the use of force in a situation where
       | there's no force used. Not even implicitly like with cigarettes
       | being addictive. If you look at the DSM5 you'll see the _only_
       | behavioral addiction disorder is  "gambling disorder" and that's
       | grandfathered in.
       | 
       | These modern memes about how screens are addictive being taken
       | seriously are themselves the danger. Just like with "porn
       | addiction" or "curing homosexuality" the people pushing it in
       | serious contexts are generally ones running for-profit private
       | "detox" centers or expensive "treatments".
       | 
       | I'm no fan of "big tech" but I can easily chose not to use it.
       | And if I have to use it for work, it in no way forces me to use
       | it at home. Big tech is bad but this line of argument is nearly
       | as bad.
        
       | tmccrary55 wrote:
       | Big Techbacco
       | 
       | I don't think it's wrong. "Stupid" random information is
       | addictive and has neurological effects and we're bombarded with
       | it.
        
       | atleastoptimal wrote:
       | I think a better comparison would be to big oil, steel and
       | manufacturing in the early 1900s. Big tech has its problems but
       | provides significant tangible benefits to people and the world.
       | Tobacco is purely a negative, not innovative, and relies on the
       | chemical addictive properties of a plant to offer a needless
       | service.
        
       | speak_plainly wrote:
       | It's not a popular opinion, but I think the negative impacts of
       | social media are overstated and unconvincing. You can get a big
       | dopamine hit from meditation or as a response to stress but you
       | don't see kids running to Buddhist monasteries in droves or
       | rushing to the stress of public speaking.
       | 
       | It's probably not healthy to live your entire life online, which
       | is what youth are encouraged to do by everyone around them, and
       | that alone is enough of a problem and I don't think technology
       | companies are to blame.
        
       | m1117 wrote:
       | Make us inhale all the toxic fake news and ads.... They should
       | print pictures of exhausted ad consumers on google packages.
        
         | WJW wrote:
         | Warning: consumption of social media can lead to jail time.
         | <Picture of the Proud boys guy in court>
        
       | lr4444lr wrote:
       | Gonna risk the downvotes and qualify that I am a parent who keeps
       | social media away from my kids: what big tech is peddling is IMHO
       | _not_ on the level of addiction, carcinogenicity and all cause
       | mortality as smoking. It 's up to me to raise a mentally
       | resilient kid, _part of which_ is limiting their screen time, but
       | it is not something I cut out altogether. It 's not like I have
       | some special parenting power to protect their lung epithelia.
        
         | tomcam wrote:
         | I made a terrible mistake with my children at the dawn of
         | social media. I would love it if you contacted me because I
         | think you're generally on the right course.
        
       | ocdtrekkie wrote:
       | Been saying this for years, the only reason these companies'
       | execs aren't in prison is because they grease all the right
       | palms, and provide enough "studies" those greased palms can use
       | to plausibly justify their behavior.
        
         | pjscott wrote:
         | In prison on what charges?
         | 
         | In the US it's illegal to imprison someone based purely on
         | vibes, and you can't make things crimes retroactively. (See
         | Article I, Section 9 of the constitution; in particular the
         | parts concerning _habeas corpus_ , bills of attainder, and _ex
         | post facto_ laws.)
        
       | api wrote:
       | This is true for the parts of tech that run on addiction: most
       | mobile gaming, most social media, cryptocurrency gambling,
       | straight up gambling, etc.
        
       | danzer420 wrote:
       | can we not conflate facebook.com and twitter with big tech? big
       | tech is driving many of the technological advancements that have
       | brought a new era of economic prosperity and growth to the world.
       | hundreds of thousands of high paying jobs, tools for small
       | businesses, a wealth of high quality information at our
       | fingertips, the likes of which was one generation ago
       | unimaginable.
       | 
       | tech is like humanity's one hope.
        
         | isodev wrote:
         | There is also Reddit, Google... I mean, do we really need to
         | list all the companies that need perpetual increase of
         | "engagement" to power their business model?
        
         | pyrale wrote:
         | > tech is like humanity's one hope.
         | 
         | It's funny, because despite constant warfare, plagues, nasty
         | ideologies, etc. the last time at which mankind was basically
         | guaranteed to endure was before the industrial use of tech.
         | Since then we've had world wars, the atomic bomb and its scare,
         | global warming, accelerated biodiversity collapse, and it seems
         | we can't pass a new day without discovering a new things which
         | we rely on that is endangered.
         | 
         | Sure, I'm having lots of fun with tech, and I hope we can
         | leverage it reasonably to improve our condition, but this
         | technological religion that puts tech on a pedestal above
         | critics really causes more harm than good. Many other
         | technological advances that came before have required heavy
         | regulation, and from the point of view of users, that evolution
         | has been a progress rather than a regression.
        
           | lclarkmichalek wrote:
           | Bronze age collapse wasn't exactly great though.
        
           | SoftTalker wrote:
           | Mankind will endure. Maybe in fewer numbers than today, but
           | it's hard to imagine anything that would completely wipe out
           | the human species worldwide, even if things collapse back to
           | hunter-gatherer survival.
        
         | bufio wrote:
         | Prosperity?
        
         | troupo wrote:
         | > big tech is driving many of the technological advancements
         | that have brought a new era of economic prosperity and growth
         | to the world.
         | 
         | Companies that actually do that are rarely _big_ tech. And Big
         | Tech as term colloquially refers to Facebook, Google etc.
        
           | lotsofpulp wrote:
           | There are tons of educational videos on YouTube. And maybe
           | Facebook too, or connections being made there, I don't use it
           | though.
           | 
           | Either way, I have learned how to do many things from
           | watching instructional YouTube videos, and it does not seem
           | anyone else has been able to make the economics work like
           | Google has.
           | 
           | Sure, there's bad too along with the good, and maybe the bad
           | outweighs the good, although I would need convincing that is
           | true.
        
           | [deleted]
        
         | politelemon wrote:
         | Prosperity does not equate to betterment of humanity. The
         | prosperity of concentrated to a small section of the
         | population, at the expense of the majority.
         | 
         | It is nowhere near the deliverer of hope you're making it out
         | to be, it's an enabler of great negative paradigm shifts that
         | is slowly starting to be recognised. Social media is starting
         | to be recognised as a harm on society but slowly... It'll
         | probably take a few decades for wide retrospective agreement
         | (in other words when it's too late)
        
           | lotsofpulp wrote:
           | There are poor people in villages around the world that now
           | have access to information they never would have been able to
           | get had it not been for the development of smartphones, web
           | browsers, the internet, and mobile networking technology.
           | 
           | That is prosperity. It might not be perfect, yet, but it is
           | in the right direction.
        
             | [deleted]
        
             | bugglebeetle wrote:
             | Yes, I'm sure the poor people in villages watching the
             | world becoming ever more desperate, unequal, and
             | fundamentally unstable on their smartphones share in your
             | notion of prosperity. That's why they're drowning en masse
             | in the Mediterranean, dying of exposure on the US border,
             | or being imprisoned and tortured in any number of migrant
             | detention facilities around the world. Because they're so
             | "prosperous" now.
        
               | pjscott wrote:
               | Poverty rates worldwide have been going downward at a
               | decent pace since the late 1800s, and really started
               | plummeting faster between the mid-1990s and today. Here
               | are some cheery graphs:
               | 
               | https://ourworldindata.org/extreme-poverty-in-brief
               | 
               | That doesn't mean that everyone is rich, but it is
               | actually a _really big deal_. Next time you 're tempted
               | to write a phrase like "watching the world becoming ever
               | more desperate" when talking about poverty, please take a
               | moment first to remember that the opposite is true.
        
               | bugglebeetle wrote:
               | My point is exactly this misguided view of the world,
               | that the global north can live lives of insane decadence,
               | built on its history and continued plundering of the
               | global south, while expecting them to find a reduction in
               | extreme poverty as ameliorative. Your comment only
               | reminds me that liberals are people who believe that
               | luxury can exist without the suffering of others.
               | 
               | There is no path in the current Capitalist world order
               | that will allow for a rise in the global south to
               | current, western levels of development. The resulting
               | increase in labor and resource costs would face immediate
               | armed confrontation from the global north, as already
               | happened with the myriad US-backed military coups during
               | the past century.
        
               | boeingUH60 wrote:
               | I think your worldview has been poisoned too much by news
               | and social media, which demonstrates exactly why I avoid
               | it.
        
               | lotsofpulp wrote:
               | You can also refer to "they" as the ones who now have
               | access to more accurate information about their health,
               | or weather, sex education, math, science, etc. There are
               | 8 billion people in this world, surely there are a wide
               | spectrum of experiences being lived.
        
           | parentheses wrote:
           | Prosperity gives access to more people. "Betterment of
           | humanity" sounds like "human growth but by my own standards".
           | 
           | Prosperity is what's made it possible for anyone to survive
           | and have varying levels of access to thriving. Humanity is
           | moving forward and we're figuring things out.
           | 
           | Pointing at a big category of businesses to demonize them is
           | not "betterment of humanity".
        
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