============================ Solving the Search Problem ============================ Let me introduce an idea that I'm going to call the Search Problem. The Search Problem is when I want something and I think it exists, but I don't know where to find it and the search is too time-consuming for me to do myself. How do I solve the Search Problem on the Large Internet? There are many ways I _could_ solve the Search Problem on the Large Internet. But I use one solution 99% of the time. I use Google. To generalize a bit, on the Large Internet I solve the Search Problem by relying on an algorithm created by strangers and served to me by a corporation to sort through an ocean of data created by strangers and served to me by corporations. The disease provides the cure, you see. The Small Internet has the Search Problem too, though not nearly to the same degree. (There's not that much on the Small Internet to get lost.) So how do I solve the Search Problem on the Small Internet? There are many ways I could solve the Search Problem on the Small Internet. But I use one solution 99% of the time. I ask. To generalize a bit, on the Small Internet I solve the Search Problem by letting my neighbors know that something is important to me, I don't know it already, and I can't figure it out myself. I show them I am vulnerable, and I ask them for help. On the Large Internet, the Search Problem drives us apart, allows each of us to maintain the illusion that we knew it all already while allowing us to be manipulated by those who stoke the furnaces with data and tweak the search algorithms. But on the Small Internet, solving the Search Problem brings us together, creates connections, builds a fellowship. The Small Internet's solution to the Search Problem compels us to tell our neighbors the truth: "I am imperfect, needy, hopeful, grateful to be helped, and if I can help you someday somehow, just let me know. I'll be here for you." On the Small Internet, solving the Search Problem makes us stronger, smarter, more courageous, more humble, more giving, more patient, and more keenly aware of three things: We need each other. And needing each other is scary. But it's worth the risk.